Award-winning PH chocolate brands to be featured in the Netherlands’ top chocolate and cacao show

Chocolate Chocoa
Visitors in Chocoa will get a full taste of Philippine chocolates and value-added cacao products from bean to bar.

The Philippines gears up its award-winning chocolate makers and cacao producers for a country exhibit in the Cocoa Trade Show & Chocolate Festival, also known as CHOCOA, at the Beurs Van Berlage, Amsterdam, the Netherlands, on 19-23 February 2020.

The FoodPhilippines delegation is set to showcase eight Philippine producers and manufacturers of chocolates and other value-added cacao products including local brands that have earned global recognition. It will be led by the Department of the Trade and Industry, through the Center for International Trade Expositions and Missions (DTI-CITEM), in partnership with the Philippine Trade and Investment Center (PTIC) in Brussels, Belgium, and the Rural Agro-Industrial Partnership for Inclusive Development (RAPID) Growth Project, funded by the International Fund for Agricultural Development (IFAD).

“The Philippine chocolate and value-added cacao products have been making waves in the international market for its distinct flavor profile and high-quality beans,” said CITEM Executive Director Pauline Suaco-Juan. “We want to make a statement that the Philippines is ready to take on the global cacao demand by showcasing some of our top brands in Netherlands, the world’s leading importer of cacao beans.”

Below are the five award-winning Philippine firms with their brands to be showcased in CHOCOA:

Malagos Agri-Ventures Corporation

Malagos Chocolates is one of the frontline brands of the Philippines in the international market. Launched in 2012, the brand has made a name with its line of single-origin 100%, 85%, 72% and 65% dark and drinking chocolates, earning multiple awards from the Academy of Chocolates, International Chocolate Awards and Great Taste, among others. Now, they offer chocolate beer and chocolate variants with truffles and tropical fruits. The Puentespina Farm, where its beans are cultivated, earned its heirloom status from the Heirloom Cacao Preservation Fund in 2019 for growing one of only 16 Heirloom Cacaos in the world. In 2017, Malagos Chocolates’ cacao bean made it to the list of the “Best 50 Beans in The World” under the Cocoa Excellence Programme.

Auro Chocolates/Filipinas Oro de Cacao

Another multi-awarded brand under the FoodPhilippines roster is Auro Chocolates. The company takes pride for its bean-to-bar process since they have cacao beans that are fully traceable in planting communities in the Philippines. Their chocolates are made with 100% premium cacao butter and premium ingredients with no extenders and processed in a state-of-the-art facility where it is properly segregated and classified to optimize the flavors of Philippine cacao. Its commitment to quality has earned it 23 international awards including the Top 20 Best Cacao Beans Award—a first for the Philippines—in the International Cocoa Awards (ICA) in Salon du Chocolat Paris with their partner farmer, Jose Saguban. Auro shines in the global market as it offers chocolate varieties from their Classic, Heritage, Reserve and Tropical collections living up to its name which is taken from the chemical symbol of gold and the Spanish word “Oro.”

Theo and Philo Chocolate Factory, Inc.

Theo & Philo takes pride in its use of high-quality local ingredients from the cacao beans of Davao and the sugar of Bacolod which are molded into perfection. The company sets itself apart with its fearless use of tropical fruits and ingredients, and takes inspiration from local cuisines to create flavors that are undeniably Filipino. Among its treats that garnered recognition from the London Academy of Chocolates and the International Chocolate Awards are their 65% Dark Chocolate with Labuyo, Milk Chocolate with Pili Nut & Pinipig, 65% Dark Chocolate with Calamansi, Milk Chocolate Turon, 65% Dark Chocolate with Black Sesame and Milk Chocolate Adobo.

MS3 Agri-Ventures Corp.

MS3 Agri-Ventures Corp. is a newly emerging chocolate brand in the Philippines recognized for its Dark Chocolates, Cashew and Coffee Granules and 100% Dark Chocolate Cacao Tablet (2019 Academy of Chocolates), Unsweetened Chocolates (2018 Academy of Chocolates) and 75% Dark Chocolate with Coco Sugar (Top 10 Finalist in the 2019 SIAL Food Innovation Awards in Middle East). Touted as the “Philippines’ Best Cacao Tablet Producer” in the Asia HALAL Brands Awards in 2017, the company is made up of farmers unified with a cause to create thriving cacao communities from the value-added products that they produce and offer to their patrons.

Kablon Farm Food Corporation

Kablon Farms is a chocolate brand that adheres to sustainable methods of farming and is known for producing spicy dark chocolates made available in 60% and 70% variants. The cacao flavor profile of Kablon Farms is enhanced by the tropical vegetation that grows alongside it, including coconut, mangosteen, guava, jackfruit, durian and passionfruit. Its 70% Dark Chocolate won in the Academy of Chocolate Awards and was a Double Gold Star Winner in Great Taste in 2017.

Emerging Cacao and Chocolate Producers

The FoodPhilippines Pavilion shall also sample products from Tigre y Oliva Chocolates (Tiger Craft Food and Beverage Co.), another emerging chocolate brand in the country. Likewise, Biao Agrarian Reform Beneficiaries Cooperative and Kennemer Foods International, Inc. are also looking to showcase their cacao beans and other value-added products.

Work of skilled Filipino hands on display in Frankfurt, Germany.

  • Various design iterations of wood, metal, fiber, rock and clay raw materials from Filipino makers will be highlighted in Germany’s biggest lifestyle trade event.

MANILA, Philippines – Under the theme “Hands That Work,” the LifestylePhilippines delegation in the upcoming German trade fair, Ambiente 2020 will celebrate Filipino craftsmanship.

The Philippine furniture and home décor sector will present an exciting collection of products that highlight the capable, skilled hands of local manufacturers and their material manipulation techniques that enable them to turn various raw materials into quality export products.

The event will be held in Messe Frankfurt, Frankfurt, Germany on Friday, 7-11 February 2020 through the leadership of the Department of Trade and Industry’s (DTI) Center for International Trade Expositions and Missions (CITEM), in partnership with the Philippine Trade and Investment Center– Berlin.

Each of the 24 homegrown exhibitors from the Philippines will feature their diverse specialties in transforming raw materials such as wood, metal, natural fibers and rock and clay into functional and design-driven pieces.

Against the Grain: Transforming discarded wood

This year’s Philippine delegation in Ambiente will feature Tarlac as the very first Partner Artisan Community. One of Tarlac’s representatives is Woodinspirations Crafts, who will show their wood manipulation expertise for the first time in Ambiente.

Using only sustainably sourced wood, Woodinspirations Crafts have been making bowls, trays, decorative, fashion and homestyle items from discarded wood pieces. Workers from nearby industrial parks that assemble chip sets and wiring systems sell the wood which the company then repurposes and transforms by stitching pieces together. The results are stunning wood objects and conversation pieces designed for the international market.

Other participating exhibitors that specialize in wood are Celestial Arts, Inc., Betis Crafts, Inc., More than a Chair, Inc., South Sea Veneer Corp., Finali Furniture and Home Accessories and Chanalli.

Wooden Inspirations
Woven wood scraps turned home décor from Woodinspirations Crafts.

 

Welded Together: Unique and handmade metal crafts

Arden Classic Inc. has become a master storyteller through their array of metal crafts. They use plants and animals and even mythical creatures as subjects for their whimsical collections that highlight an ingenious way of harnessing metal.

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Arden transforms metal into imaginative home décor.

 

Weaving Trends: Exceptionally made fiber-based products

From specializing on abaca handmade paper and products, Tuy Arts and Designs has evolved to explore other fiber-based raw materials. Using their knowledge in design, product development and visual arts, the company was able to manufacture upcycled products using sugarcane leaves. The leaves are skillfully crafted by the wives of the sugarcane farmers providing them with an additional income.

The company uses recycled materials such as ground coffee beans, wine and PET bottles and fuse them with abaca handmade paper and sugar cane leaves to create new upcycled products.

Tuy Arts and Crafts
Decorative bowl from fiber-based materials by Tuy Arts and Designs
Marketex
Laundry baskets by Marketex Handmade Craft Corp.

 

Other exhibitors that offer fiber-based products are Marketex Handmade Craft Corp., Arte Cebuana, Inc., Artisan Craftmill Corp., TADECO, Klassy Collections & Designs Co., Tuy Arts and Designs, Corzo Crafts of TAMUCO, Starcrest Asia Corporation and JM Handicrafts.

Set in Stone: Exquisite rock and clay creations

The coarse nature of soil and rock was given new meaning with the development of innovative designs through the expertise of some local manufacturers. Natures Legacy Eximport, Inc., Southeast Metro Arts, Inc., Oricon Corp., Pumice Unlimited Ventures, Northshine Lightings and Decors Manufacturing and Pascasio Pottery have literally built their export businesses from the ground up. Now they are set to show the world the quality of their earthenware.

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Artisan at work: Clay molding in Pascasio Pottery
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Vase by Red Slab Pottery

The participation is under the LifestylePhilippines banner, the industry branding initiative of CITEM focused on bringing the product design sector towards greater global recognition by participating in overseas trade fairs.

Participating exhibitors are also part of Manila FAME, (www.manilafame.com) the country’s foremost design and lifestyle trade show. This year, Philippine exhibitors are joining different lifestyle events in key major cities around the world and will be coming home to Manila FAME for a bigger and stronger show on October 15-17 in Metro Manila, Philippines.

To know more about the country’s upcoming participation in Ambiente 2020, please visit http://www.citem.com.ph/ambiente

 

LifestylePhilippines brings Tarlac as first Partner Artisan Community in top German lifestyle trade fair

  • Tarlac will highlight their design expertise to capture the EU market in Ambiente 2020.
Pascasio Pottery
Pascasio Pottery, one of Tarlac delegates in Ambiente 2020

MANILA, Philippines; January 2020 – The Philippine furniture and home décor sector is set to showcase their design and material manipulation skills in Ambiente 2020 to be held at Messe Frankfurt, Germany on 7-11 February 2020.

Out of the 24 participating companies, eight are homegrown manufacturers from Tarlac who aim to present their diverse strengths and specialties to the world. The province will be introduced as the very first Partner Artisan Community in the history of the Philippine delegation in Ambiente led by the Department of Trade and Industry (DTI) through the Center for International Trade Expositions and Missions (CITEM) and in partnership with the Philippine Trade and Investment Center– Berlin.

“We wish for Tarlac to be known not just as an agricultural province of the Philippines, we also want to highlight our design capabilities that are at par with global standards,” said Tarlac Governor Susan Yap.

“The best way to achieve this goal is to harness the special skills of the micro- small- and medium- enterprises in our province. We saw their potential through the creative products they make that is why we made it a part of our initiatives to push them even further. Assisting them in joining events like Ambiente will put us in the global marketplace,” Yap further shared.

The Tarlac-based companies going to Ambiente are Pumice, Red Slab, Oricon, Northshine, Betis Crafts, Pascasio Pottery, Wood Inspirations and Southeast Metro Arts.

“We are proud to be joined by Tarlac, one of the emerging centers of craftsmanship and design here in the Philippines. Their products are worthy to be showcased in an international event,” said Center for International Trade Expositions and Missions Executive Director (CITEM) Pauline Suaco-Juan.

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Stool by Southeast Metro Arts

The participation is led by DTI-CITEM through the LifestylePhilippines banner, the industry branding initiative of CITEM focused on bringing the product design sector towards greater global recognition by participating in overseas trade fairs.

“Hands That Work,” the main theme of the 2020 Philippine participation in Ambiente is conceptualized to highlight Filipino craftsmanship. The theme is also centered on social sustainability and how a strong exports industry can help generate jobs and uplift lives among its local community.

Under the LifestylePhilippines brand, a total of 24 manufacturers from the furniture and home décor sector will be flying to Germany to present the country’s competence in the design and lifestyle landscape. Celestial Arts, Marketex Handmade Craft Corp., Arte Cebuana, Arden Classic, More than a Chair, South Sea Veneer, Artisan Craftmill, TADECO, Klassy Collections, Finali, Chanalli, Natures Legacy, Tuy Arts & Designs, Corzo Crafts of Tamuco, Starcrest Asia Corp. and JM Handicrafts will be joined by the Tarlac artisan community.

“We are bringing a vibrant mix of old and new exhibitors to Ambiente. Together, they embody expertise in the export business and out-of-the-box ideas that will surely captivate the discerning taste of the international market,” Suaco-Juan added.

Ambiente is a trade fair recognized as a meeting point for buyers and suppliers from all over the world. The event magnets over 136,000 buyers from 167 countries attracting decision-makers and international trade buyers.

The Philippine delegation is joined by new and long-time exhibitors of Manila FAME, (www.manilafame.com) the country’s foremost design and lifestyle trade show. As the home and launching pad of Filipino artisans, designers and manufacturers, Manila FAME earned its name as the Philippines’ premier sourcing destination for high-quality export products.

To know more about the country’s upcoming participation in Ambiente 2020, please visit http://www.citem.com.ph/ambiente

PH to highlight top products in largest Halal food show in the Middle East

  • The Philippine delegation aims to capture a larger portion of the continuously growing global halal market and capitalize on the significant business potentials of its burgeoning local halal industry.

The Department of Trade and Industry, through the Center for International Trade Expositions and Missions (DTI-CITEM) and in partnership with the Philippine Trade and Investment Center (PTIC) Dubai, will lead 23 exporters from the Philippines’ food sectors in the 25th edition of the Gulf Food, Hotel and Equipment Exhibition and Salon Culinaire (Gulfood) this 16-20 February 2020 at the Dubai World Trade Centre (DWTC), United Arab Emirates.

After raking in $83.2 million in last year’s edition, the Philippine delegation will return this year under the FoodPhilippines brand to showcase a bevy of locally produced food products which include last year’s bestsellers like bananas, coconut products, canned seafood and dried fruits. Located at the Sheikh Rashid Hall of the DWTC, the FoodPhilippines Pavilion will feature local companies, majority of which are halal-certified, with some also having additional relevant certifications like HACCP, USFDA, kosher and organic.

Gulfood is one of the world’s biggest food and hospitality trade shows and a quintessential meeting point for members of the global food industry. The international food trade show welcomes over 100,000 visitors from 200 countries every year and will be celebrating its 25th edition this 2020. Gulfood will launch its landmark anniversary under the theme, “Rethinking Food,” which challenges its visitors and participants to take the same direction with their processes, approaches and executions.

With Gulfood attracting not only buyers from the Gulf countries, but also from all over the Middle East and North African (MENA) region, these certifications are crucial in meeting the demands and capturing a bigger market share of the US$ 3.3-trillion global halal market.

PH top exports (banana & coconut)
Top-performing Philippine exports, bananas and coconuts, will be featured in Gulfood 2020

The Philippine delegation will mostly consist of returning exhibitors such as Century Pacific Food Inc., Mega Global Corporation, Profood International Corporation and Mama Sita’s. These companies will be joined by three Gulfood newcomers namely, Jeverps Manufacturing Corporation, Mofels Food International Corporation and GAINCOCO. This upcoming Philippine participation is all set to showcase the country’s top food exports to buyers from the Gulf states and the MENA region with the help of some on-site demos and samplings. The export food products that will be featured include fresh cavendish bananas, dried fruits, coconut products, mixes and sauces, canned seafoods, noodles, pastries and dairy products.

 

Promising future

According to DTI Secretary Ramon M. Lopez, Halal is a good business venture for 2020. Secretary Lopez, who is also the Chair of the Halal Export Development and Promotion Board, said in a recent statement that entrepreneurs should start with a change in mindset and see halal as a lifestyle that can be enjoyed by everyone.

“Halal-certified food products connote positive attributes such as being clean, healthy and pure,” said Lopez. “We encourage more companies to apply for Halal certification because it opens more markets, so more consumers can buy their products.”

There are currently 10 Halal-certifying bodies in the Philippines, but the Trade Secretary is pushing for more certifying bodies to accommodate more applicants and encourage more businesses to tap into the continuously growing Halal industry. With this, Lopez looks at Singapore as a benchmark on how the Philippine halal industry can be grown and improved since Singapore is known to be largely Muslim-friendly and both countries have 10% of their respective populations belonging to the Muslim community.

DTI Undersecretary Abdulgani Macatoman emphasized that the global halal industry is still relatively untapped by Philippine businesses. With the global Muslim populations concentrated in the MENA and Asia-Pacific regions, Macatoman notes that this creates suitable conditions for local micro, small and medium enterprises (MSMEs) to make a breakthrough in these regional halal markets. This can be achieved by growing the Philippine halal industry and by participating in relevant trade fairs in the Middle East.

“With the steady growth of Muslim populations worldwide, and consequently the halal market, it is even more important now that the Philippines pushes for improved and expanded halal accreditation among its concerned industries,” Macatoman said. “This is in order to penetrate the market and address the needs of the underserved halal markets locally and worldwide.”

“Having harmonious halal certification processes and accreditation policies and standards for the Philippines is the key to improving the country’s integrity and credibility in both the national and the international communities,” Macatoman added.

Discover what sets Philippine food products apart in the 25th edition of Gulfood at the Dubai World Trade Centre this 16-20 February 2020 as the Philippine delegation continues to strengthen the promotion of Filipino halal products in the Middle East and North African regions.

For more information on the Philippine participation and FoodPhilippines in Gulfood 2020, visit www.citem.com.ph/gulfood.

Filipino craftsmanship to take centerstage in German lifestyle event

  • The Philippine furniture and home décor sectors are strengthening their bid to get a bigger chunk of Germany’s market through the country’s participation in the upcoming Ambiente 2020.
Mushroom lamp with frog accent-01
Mushroom Lamp by Arden

 

MANILA, Philippines; December 2019 – The country’s creative edge in producing distinctly designed handcrafted products takes centerstage once again as Philippine manufacturers join Ambiente 2020 this coming February 7-11, 2020, at Messe Frankfurt, Germany.

Under the LifestylePhilippines brand, 24-strong furniture and home décor manufacturers that represent some of the artisan regions in the country will highlight handcrafted and consciously-made products that speak of story and purpose.

The participation’s key messaging for this year is “Hands That Work.” This direction presents a celebration of the innate capabilities of Filipinos to create the most design-driven yet functional pieces from natural and sustainable raw supplies and even from old and considered as waste materials. The participation will highlight the artistic and capable hands of local manufacturers that harnessed different material manipulation techniques to create exquisite products globally used and appreciated today.

“We are a country of artisans. Our ancestors, up to our modern lineage, are weavers, sculptors and artists who produce objects that excite the global market. Therefore, we are strongly rallying behind our exporters and helping them promote in the international arena through trade shows like Ambiente,” said Center for International Trade Expositions and Missions Executive Director (CITEM) Pauline Suaco-Juan.

 

As the export promotion arm of the Department of Trade and Industry (DTI), CITEM spearheaded LifestylePhilippines or the collective branding of creative enterprises that represent the best of the Philippines’ home and fashion sectors.

Ambiente is a trade fair recognized as a meeting point for buyers and suppliers from all over the world, and the participation is expected to enable the country to vie for a slice of the design and lifestyle market in Europe. Germany is the biggest trading partner of the Philippines in the European Union and its 11th global trading partner, with a total trade volume of $7.4 billion in 2018.

The contingent features new and long-time exhibitors of Manila FAME, (www.manilafame.com) the country’s foremost design and lifestyle trade show. The Philippine participation in Ambiente is an avenue for Manila FAME to continue to make its mark in the global design scene. Recognized as the home of Filipino artisans, designers and manufacturers, Manila FAME is the Philippines’ premier sourcing destination for high-quality export products. The show serves as the cultivating ground and springboard for innovative, top-of-the-line Philippine products and the gateway for designers to break through key international markets.

“The Philippines has gained significant traction in Ambiente and its pool of buyers as evident in our progressive growth throughout the years. I believe that exciting prospects are ahead of us next year because of our intensified efforts to further widen the country’s reach in the exports landscape especially in the EU” shares Suaco-Juan.

The country’s participation is organized by DTI, through CITEM, and in partnership with the Philippine Trade and Investment Center– Berlin.

To know more about the country’s upcoming participation in Ambiente 2020, please visit http://www.manilafame.com/

 

DTI-CITEM to launch Sustainable Solutions Expo, PH’s first trade show on global sustainable solutions and technologies

  • Sustainable Solutions Expo will focus on food and beverage in its first edition at the World Trade Center Metro Manila on May 21-23, 2020.

SSX PR 1 Photo.jpg

The Department of Trade and Industry (DTI), through the Center for International Trade Expositions and Missions (CITEM), is organizing a new trade show named the Sustainable Solutions Expo (SSX) that will showcase international sustainable solutions and technologies. Its first edition is set to be launched at the World Trade Center Metro Manila on May 21-23, 2020.

SSX aims to capacitate Philippine micro-, small-, and medium-enterprises (MSMEs) in pursuing more efficient and ecofriendly means of production in line with DTI’s overall thrust towards sustainability, according to CITEM Executive Director Pauline Suaco-Juan.

In its first edition, SSX will focus on the Philippines’ food and beverage industry—highlighting the latest food-related solutions and technologies and championing local food manufacturers and producers that adhere to environmental and economic sustainability.

“SSX: F&B will highlight local and international sustainable solutions and technologies to encourage and capacitate our local MSMEs and other stakeholders in adopting sustainable methods of production and consumption, that are efficient, safe and ecofriendly, across our value chain,” said Suaco-Juan.

Industry players eyed to exhibit will come from the sectors of organic, healthy and natural food; HALAL/Kosher/Fair Trade/Organic certified products; post-harvest handling technologies and facilities; cold chain, refrigeration and storage facilities; green packaging; ingredients and raw materials providers; waste management and recycling; plastic solutions; green engineering technology; certifying bodies and financial institutions; material resource recovery; and transport and logistics.

Meanwhile, invited in SSX’s first edition are food companies, farm cooperatives, non-governmental organizations (NGOs) and Local Government Units (LGUs). Also expected to join are the manufacturers, producers, importers and wholesalers, distributors and retailers, venture capitalists, policymakers and regulators, financial institutions, researchers and members of the academe.

“Through the trade event, our MSMEs will gain access to new technologies that they can adopt for more efficient manufacturing, allowing the country to better integrate into the global supply chain. Further, the event will serve as a vehicle to spread awareness on international sustainability initiatives to encourage the public to adapt green consumption and lifestyle,” she added.

Suaco-Juan said CITEM has partnered with the Export Marketing Bureau (EMB) and the World Wildlife Fund (WWF) and is currently in-talks with United Nations Development Programme (UNDP) and United Nations Industrial Development Organization (UNIDO) to further bolster the event.

SSX: Food and Beverage in Focus

The Philippines is one of Asia’s largest producers of food as its food and beverages (F&B) sector makes up around half of its manufacturing industry.

Roughly 90 percent of the industry’s output is consumed domestically as of 2016 but as quality and efficiency continue to improve, the Philippines will be able to further export opportunities in the region due to its strategic location and membership in various free trade agreements.

According to Suaco-Juan, to strengthen food exports and ensure sustainable growth, the Philippine government recognizes the need for a more efficient and sustainable means and methods of production.

DTI has identified the need to “encourage and support innovation” under its Philippine Development Plan (PDP) 2017-2022 and organize “reverse trade fairs for the manufacturing sector” under its Philippine Export Development Plan (PEDP) 2018-2022 to strengthen value and supply chain linkages and promoting green growth which led to the conception of the SSX: F&B.

“SSX:F&B is also spearheaded to fast track the adoption of sustainable consumption and production in the country and contribute to global efforts in preserving the environment as part of the Philippines’ commitment in the 2030 Sustainable Development Goals (SDGs), also known as the Global Goals, with the United Nations,” said Suaco-Juan.

PH exhibitors generate US$389.74M of export sales in China Expo

  • Local MSMEs from the Philippines’ food sector prove successful after its return to China’s premier import expo.
CIIE 2019 @ NECC.jpg
A façade at the NECC featuring this year’s theme along with the official CIIE mascot, Jinbao.

Philippine food exhibitors booked around US$390 million in export sales in the 2nd China International Import Expo (CIIE) held at the National Exhibition and Convention Center (NECC) in Shanghai, China, last 5-10 November 2019. This is more than three times the amount of what the Philippines registered from its 2018 participation which was at US$124 million.

Led by DTI Secretary Ramon M. Lopez, the 32 participating exhibitors that made up the 139-strong delegation for the 2019 CIIE was organized by the Department of Trade and Industry (DTI) through the Center for International Expositions and Missions (CITEM) in partnership with the Department of Agriculture (DA), the Export Marketing Bureau (EMB) and the Philippine Trade and Investment Centers (PTIC) in Shanghai, Beijing and Guangzhou.

“The big jump in sales since the last CIIE proves that China sees the Philippines as a significant source of agricultural products,” said DTI Secretary Ramon M. Lopez. “Suppliers should increase their production to better meet the demands of the Chinese market,” added Lopez given the improved performance of this year’s delegation.

To supplement the promotion of the Philippines’ well-received food exports, Chef Bea Nitard of the Via Mare Group held live cooking demos and food-sampling activities to help draw in even more tradeshow goers to the FoodPhilippines Pavilion. Chef Nitard developed dishes and desserts highlighting Filipino ingredients through different applications, adapting each dish to Asian and Chinese tastes. Through these activities, it was observed that Chinese consumers do not shy away from trying new flavors and cooking styles. This observation opens up new avenues and possibilities for Filipino food exporters and chefs to explore.

“Through this participation, we shall continue to improve the bilateral trade relations between the Philippines and China as we forge stronger bonds with China and the rest of the world,” said DTI Undersecretary Abdulgani Macatoman during the opening of the FoodPhilippines Pavilion.

Undersecretary Macatoman also noted the presence of halal foods featured by 19 of the 32 exhibitors as the Philippines’ response to the rapid growth of the health and wellness sector in the global market. “Through these efforts to further promote healthier consumer foods and beverages, the Philippines aims to solidify its place as a key player in this growing sector,” he adds.

This year’s Philippine delegation is comprised of the following exhibitors: 22 Propack Asia Corporation; AgriNurture, Inc.; Benevelle Corporation; B-G Fruits & Nuts Mfg. Corp.; Century Pacific Food, Inc.; Eng Seng Food Products; Excellent Quality Goods Supply Co.; Filifresh International Trading; Fisher Farms Incorporated; Fruits of Life, Inc.; GSL Premium Food Export Corp.; Jamla Corporation; Magic Melt Foods, Inc.; Magsasakang Progresibo Marketing Cooperative; Mancoco Food Processing Inc.; Monde M.Y. San Corporation; Monde Nissin Corporation; Pasciolco Agriventures; Pearl Foods International, Inc.; Phil. Morinda Citrifolia Inc.; Philippine Franchise Association; Pixcel Transglobal Foods Inc.; Primex Coco Products, Inc.; Roxas Sigma Agri Ventures, Inc.; S&W Fine Foods International, Limited; San Miguel Foods; See’s International Food Mfg. Corp.; SL Agrifood/Agritech Corporation; Team Asia Corporation; Trans Ocean Food Products, Inc.; Tropicana Food Products, Inc. and W.L. Foods.

The Philippine Pavilion received an estimated number of 6,000 buyers and visitors during the 6-day event. The best-selling Philippine products at the expo were fresh bananas, pineapples, mangoes and durian. These were followed by processed fruits & nuts and other coconut-based products.

With the positive reception and results from this year’s Philippine exhibitors, both the DTI and the DA are expecting a much bigger participation in the 2020 edition of CIIE.