Tag Archives: philippines

CITEM calls for more PH food companies to join Anuga

The Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), calls for the participation of more Philippine food companies to join Anuga, the world’s largest and most important food and beverage fair slated in Cologne, Germany on October 10-14, 2015.

The country’s presence in Anuga will be themed under the industry brand of Food Philippines. Anuga is considered by food and beverage industry players as the leading source of information on product trends, innovative products and distribution schemes, will bolster the country brand promotion as it introduces the Philippine terroir food products under the Food Philippines Premium 7 which include banana, cacao, coconut, coffee, mango, pineapple, and tuna.

The Philippine pavilion at the Koelnmesse in Cologne will showcase the newest products of 30 premium food companies with culinary demonstrations and unlimited  food sampling. A highlight of the Philippine presence in Anuga will be business matching activities and a Philippine Business Presentation before European trade buyers.

The country’s participation in this major industry event will highlight the potential benefits of the European Union (EU) GSP+ to the Philippines. Exports of the Philippines to the EU are expected to  increase after the country’s official inclusion in the EU GSP+ Program in December last year. More products will be accorded zero duty.

DTI has been campaigning recently about the advantages of exporting under the EU GSP+ scheme, and encouraging qualified exporters to maximize opportunities from the said scheme. The EU GSP+ is a system of tariff preferences granted unilaterally by the EU to products originating from developing countries. It is a special incentive arrangement for sustainable development and good governance in the form of zero duties.

To qualify for the Anuga Philippine participation, applicants must be an exporter and an IFEX (International Food Exhibition) Philippines exhibitor, with compliance certifications such as Food and Drug Administration-License to Operate, Halal, HACCP, Fair Trade and Organic.

Deadline for submission of application with requirements is on April 27, 2015 (before 5 p.m.). Applications will be handled on a first-come, first-served basis.

For more information, interested parties may contact Ms. Chato Liwanag at 831-2201 loc. 306 with e-mail address at ctliwanag@gmail.com or Ms. Vicky Arellano at 831-2201 loc. 227 or 831-2336 with e-mail address at vickyarellano1125@gmail.com.

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IFEX Philippines’ G-MART partners local food companies with top international retail chains

The International Food Exhibition (IFEX) Philippines, the country’s leading business-matching platform for food and beverage, is back this year with G-MART–an exclusive grocery-type setting that features 28 of the finest Philippine food export companies. These homegrown brands equipped for private labelling are gathered in the Philippines’ most respected food show to offer the best and most sought-after products to the global industry’s elite retailers.

Launched in May 2013 during the 9th IFEX Philippines, the successful first edition of G-MART attracted the world’s biggest names in food retail such as Dollar, El Corte Inglés, E-Mart, Emke, Harrods, Metfood, Sogo, Sysco, Takashimaya, Walmart, Woolworths, and founded business partnerships between them and the featured Philippine suppliers.

 
G-MART at IFEX Philippines 2013 which gathered more than 13,000 global trade buyers and visitors

G-MART at IFEX Philippines 2013 which gathered more than 13,000 global trade buyers and visitors

G-MART opens business opportunities to Philippine exporters by helping them gain more international clients and secure highly profitable business partnerships specifically in the retail industry.

A major source of employment, the retail industry provides a wide range of career opportunities to individuals of different levels of education and skill. In addition, the retail industry is also the largest revenue generator next to agriculture. Countries that enjoy significant economic and social progress possess a vibrant retail sector.

Philippine food companies in G-MART include Altertrade Corporation, Big E Food Corporation, Century Pacific Food, Inc., FoodSphere, Inc., Frabelle Foods, Goldilocks Bakeshop, Inc., Jaka Food Processing Corp., Mama Sita’s, Monde Nissin, and RFM Corporation. Also participating are first-rate food exporters such as Agrinurture, Andy Albao Enterprises, Brandexports Philippines, Inc., Buco Corporation, Gem Foods International, Golden Hands Manufacturing, JNRM Corporation, M. Lhuillier Food Products, Inc., Magic Melt Foods, Inc., MCM Foods, Inc., Q-Phil Products, Raw Brown Sugar Milling Company, Inc., Sagrex Foods, Inc., and Virginia Foods, Inc.

These companies were carefully selected and primed to meet with the leading retail chain operators from around the globe. They have excellent reputation and have been in the exporting business for no less than two years. More important, they carry certifications for the global export market such as BRC, Fair Trade, GMP/cGMP, HACCP, Halal, ISO, Kosher, Organic, and US-FDA.

Top Philippine food exporters who joined IFEX Philippines 2013 include Goldilocks Bakeshop, Inc., M. Lhuillier Food Products, Inc., Mama Sita’s, and Monde Nissin.

Top Philippine food exporters who joined IFEX Philippines 2013 include Goldilocks Bakeshop, Inc., M. Lhuillier Food Products, Inc., Mama Sita’s, and Monde Nissin.

“Philippine food companies are more than capable of supplying competitive and innovative products to the world’s biggest retailers as they demonstrate strength and success in the domestic market, and they have both the resources and manpower they need to meet the high demands of clients,” said Executive Director Rosvi C. Gaetos of the Center for International Trade Expositions and Missions (CITEM).

Guests and buyers planning to visit IFEX Philippines 2015 will find aside from G-MART the three main components of the trade fair that will emphasize the food and ingredients of the Philippines, the affiliate APEC economies, and countries from the rest of the world.

The Food Philippines Hall will hold the industry pavilions of the country and present the Philippines’ very own pioneering and trusted food brands. Neighboring the Food Philippines Hall is the Marketplace which will offer trade buyers and visitors a chance to purchase and sample on-the-spot an abundant choice of the freshest food finds. Located also at the Food Philippines Hall are the pavilions dedicated to the selected SMEs from Taguig, Quezon City, Pasig, and Dagupan, with products developed through the Partner City Program of CITEM in cooperation with their respective local government units.

The International Hall and TasteAPEC@IFEXPhilippines will exhibit the rich food culture of the participating APEC economies such as Australia, Brunei, Canada, Indonesia, Korea, Malaysia, Russia, Singapore, Taiwan, Thailand, USA, and Vietnam, and unveil a special collection of products from the APEC Top Brands. Guest chefs will captivate and inspire visitors with their lively cooking demonstrations at the APEC Summit of Flavors staged on an attractive kitchen setting.

Special sections in IFEX Philippines 2015 will also include pavilions housing the top chocolate manufacturers of the country; local specialties, delicacies, and merchandise developed under One Town One Product (OTOP), a priority endeavor of the Philippine Department of Trade and Industry – Bureau of Domestic Trade (DTI-BDT); the Department of Agriculture (DA), which will present top quality farm and fish products; and trade organizations such as the Philippine Confectionery Biscuits and Snack Association (PCBSA) and the Integrated Food Manufacturers Association of the Philippines (INFOMAP).

IFEX Philippines is a biennial trade event organized by CITEM, the export promotions arm of the Department of Trade and Industry, and supported by the Department of Agriculture – Agribusiness Marketing Assistance Service (DA-AMAS). An official parallel activity to the APEC Ministers Responsible for Trade (MRT) Meeting, IFEX Philippines 2015 is slated onMay 21-24, 2015, at the SMX Convention Center, Mall of Asia Complex, Pasay City, Philippines.

Visit www.ifexphilippines.com for more information.

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IFEX Philippines 2015 exceeds target with more local and international exhibitors

The International Food Exhibition (IFEX) Philippines, Asia’s ethnic food and ingredients trade show, affirms its position as the industry’s most important food and beverage sourcing hub in Asia as it hosts the show with over 700 local and international exhibitor companies.

IFEX Philippines is a biennial event organized by the Department of Trade & Industry’s export promotions arm: the Center for International Trade Expositions and Missions (CITEM), in cooperation with the Department of Agriculture – Agribusiness and Marketing Assistance Service (DA-AMAS). DONG DAY3 (9) This year, IFEX will gather in one exclusive venue the leading food and ingredient companies from the Philippines and 15 member-countries of Asia-Pacific Economic Cooperation (APEC).  APEC is a group of 21-member economies that meet regularly to support sustainable growth and prosperity in the Asia Pacific region. After almost two decades, the Philippines will host and chair APEC Summit 2015 which will run from December 2014 to December 2015. The Philippines hosted the APEC meetings in 1996.

IFEX Philippines offers the ideal trading platform for the country’s food, ingredients and raw materials.

The Philippines being an agricultural country, the event will boost the export industry of both homegrown and developed products.  Exhibitors will come from the northern and southern regions of the Philippines—from Ilocos, Cordillera, and Cagayan, to General Santos, Davao, Zamboanga.   Philippine cooperatives, farmers, and small and medium enterprises (SMEs) collaborated with the Department of Agriculture (DA), the Export Marketing Bureau and the Regional Offices of the Department of Trade and Industry -(DTI-EMB) to bring to IFEX Philippines 2015 an extensive range of top-quality, export-ready products such as seafood, sugar, coconut, grains, cereals, fruits, and vegetables.

IFEX Philippines’ Partner Cities Dagupan, Pasig, Taguig, and Quezon City, as well as the Partner Province of Negros Occidental, will exhibit heritage foods and beverages, heirloom recipes, and exotic regional delicacies, as well as innovative food products from the developmental program of CITEM for small and medium enterprises.

International exhibitors, on the other hand, will offer a rich and diverse presentation at the four-day trade fair, representing 15 APEC economies such as the United States of America, China, Taiwan, New Zealand, Thailand, Australia, Brunei, Canada, Indonesia, Japan, Korea, Malaysia, Russia, Singapore, and Vietnam. The 2013 IFEX Philippines was a huge success, generating more than 13,000 trade buyers and visitors from all over the world, with over 600 local and international exhibitors. Exhibiting companies reported a remarkable export sales of USD600M.

_MG_1445 “IFEX Philippines spotlights on the continuous and impressive growth of the Philippine food and beverage industry that is stimulated by the international recognition of the healthy, safe, nourishing, and high-quality food and ingredients produced by our local companies and manufacturers,” said CITEM Executive Director Rosvi C. Gaetos.

Trade buyers and visitors are invited to visit IFEX Philippines on May 21-24, 2015, at the SMX Convention Center, Mall of Asia Complex, Pasay City, Philippines.

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City of Taguig Partners with IFEX Philippines 2015

The city of Taguig joins IFEX Philippines, the country’s most celebrated food trade show organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI).

In photo: Taguig SMEs with the PCP Team of Consultants and the LGU coordinator From L to R (standing): Engr. Abner Villahermosa (Business Development and Branding Expert), Johanna Obregon (RMC2J Food Services), Nor-aiza Antao (Mcalkhayr Halal Foods Services), Ms. Vanessa Padilla and Mr. Rene Bernal (Packaging designers), Gemini Wariyava (Chef Jiminae Bosun Food Haus), Amanie Bineto (Mcalkhayr Halal Foods Services), Khadidja Biri (Mcalkhayr Halal Foods Services), Lea Camacam (LGU Coordinator for the Partner City Program) From L to R (sitting): Ms. Ma. Luz Lizada (Food Technologist and Food Safety Resource Person), Mariam Bantuas (Mcalkhayr Halal Foods Services), Rose Kwan (PCP Lead Consultant/ Food Safety and Export Compliances Resource Person)

In photo: Taguig SMEs with the PCP Team of Consultants and the LGU coordinator
From L to R (standing): Engr. Abner Villahermosa (Business Development and Branding Expert), Johanna Obregon (RMC2J Food Services), Nor-aiza Antao (Mcalkhayr Halal Foods Services), Ms. Vanessa Padilla and Mr. Rene Bernal (Packaging designers), Gemini Wariyava (Chef Jiminae Bosun Food Haus), Amanie Bineto (Mcalkhayr Halal Foods Services), Khadidja Biri (Mcalkhayr Halal Foods Services), Lea Camacam (LGU Coordinator for the Partner City Program)
From L to R (sitting): Ms. Ma. Luz Lizada (Food Technologist and Food Safety Resource Person), Mariam Bantuas (Mcalkhayr Halal Foods Services), Rose Kwan (PCP Lead Consultant/ Food Safety and Export Compliances Resource Person)

Gearing up for the big event, the city government of Taguig, local food entrepreneurs, and CITEM gathered in a two-session briefing on September 24 and on November 4, 2014 at the Taguig City Hall. Food consultants Ms. Rose Kwan (for Food Safety and Export Compliances), Ms. Luz Lizada (for Food Technology and Food Safety), and Engr. Abner Villahermosa (for Business Development and Branding), facilitated the discussions and conducted initial evaluation of the readiness of the entrepreneurs’ products for IFEX Philippines 2015 and crafted a highly focused and specialized product development program for each participant.

The city of Taguig is one of the participants of IFEX Philippines’ Partner City Program, a unique platform that aims to assist small and medium food producers and manufacturers to become dynamic and competitive players in the local and international food trade industry.

“Taguig is one of the largest cities in the country in terms of land area and also one of the most prosperous, thanks to the emergence of Bonifacio Global City. As a result, Taguig is one of the preferred cities to live in. With a boom in the population, comes a boost in industries. This is true for Taguig,” said DTI-NCR director Ferdinand Manfoste.

For the upcoming IFEX Philippines 2015, Taguig City food entrepreneurs will offer a delectable array of delicacies and beverages such as cocktail wines and ricewines, fish nachos, traditional Mindanao spices like palapa and turmeric powder, homemade pizza, adobong itik, fresh lumpia, royal bibingka, and Taguig’s homegrown kakanin, inutak. which is made of glutinous rice flour and coconut milk.

“There is a steadily increasing demand for locally produced specialty dishes and heritage food items in the market today, and businessmen and trade buyers should take advantage of this along with the business partnership and opportunities offered by our Partner Cities’ small and medium food entrepreneurs. IFEX Philippines provides buyers and entrepreneurs a special access to these types of food products and ensures their quality and competitiveness,” said CITEM Executive Director Rosvi C. Gaetos.

Small and medium food enterprises (SMEs) are extremely important to the general health and welfare of the economy: they generate substantial gross income, employ local citizens, and provide an economic engine that initiates the movement of cash through the community. Successful SMEs allow owners to remain in this area of operation and create business opportunities for other entrepreneurs. Furthermore, they provide the groundwork for innovation, constantly keeping the community charged with economic activity.

“We, at the City Government of Taguig, believe in empowering local micro-entrepreneurs through projects that develop and improve local products like the IFEX Philippines’ Partner City Program. We are very confident in the determination of our small and medium business owners to succeed as well as their capability to contribute to the economic development of Taguig and of the country,” said Taguig City Mayor Lani Cayetano.

Trade visitors and buyers are invited to see and experience Taguig City’s rich and varied food products together with the products of three other partner cities Dagupan, Pasig, and Quezon City at IFEX Philippines 2015, the biggest and most respected showcase of ethnic and specialty food in Asia.

IFEX Philippines is a global platform for highly profitable and enduring business partnerships. With more than 600 food exporters from countries all over the world, and more than 13,000 global buyers and visitors, IFEX Philippines brings together the leading export-oriented food and ingredient companies of Asia, the Pacific, Americas, and the rest of the world. It offers a wide variety of flavors, food products, innovations, and services, for buyers from all parts of the globe.

IFEX Philippines is slated on May 21-24, 2015, at the SMX Convention Center, Mall of Asia Complex, Pasay City, Philippines.

For more information about IFEX Philippines 2015, please visit www.ifexphilippines.com.

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Food Philippines brings premium tropical fruits to the 40th FOODEX Japan

Food Philippines is geared up to feature the country’s premium tropical fruits in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015. A select group of 13 Food Philippines exhibitors will showcase tropical fruits such as coconuts, bananas, mangoes, and pineapples, as well as healthy and natural food products derived from them.

The Philippines dominates Japan’s tropical fruits imports, supplying 93.3% of its bananas, 99.7% of its pineapples, and 27.3% of its mangoes – all considered by the Japanese to be mechauma or “absurdly delicious.” The country has consistently been the largest exporter of bananas to Japan. Almost all of Japan’s fresh and processed pineapples come from the Philippines, owing to its distinct and sweet taste. Japan is also an attractive market for the Philippine mangoes. The Japanese consumers are developing consciousness for food safety and they are willing to pay premium price for food products that meet their standards for safety, taste, health, and nutrition. This increasing demand for food products with food safety standard certifications poses a huge opportunity for Food Philippines exporters.

“Japan is a significant market for our tropical fruits. This edition of FOODEX Japan is an opportunity for the Philippines to prove that the country is the undisputed source of fresh and processed tropical fruits and natural food products in the Asia-Pacific region,” said CITEM Executive Director Rosvi Gaetos, adding that the unique and identifying characteristics and natural features of the Philippines’ best-tasting fruits make it more globally recognized.

The Philippines, considered as the second top coconut-producing country, will bring healthy and natural coconut food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The Philippines, considered as the second top coconut-producing country, will bring healthy and natural coconut food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The Philippines’ tropical fruits are considered to be among the best-tasting fruits in the world, owing to the country’s tropical weather and rich soil. The Philippine coconut is famous for its distinct flavor, fragrance, and texture, which very well responds to the global need for healthy and natural food products. Aside from coconut meat and nata de coco, the Philippine coconut water is now growing in popularity in Japan due to the demand for healthy beverage. The Philippines’ coconut exports have diversified over the years, ranging from food and non-food products, enabling this palm to gain the distinction of being called the “tree of life.” The coconut industry is a dominant sector of Philippine agriculture, having the world’s widest geographical area devoted to coconut. There are around 3.5 million coconut farmers in the country and 3.1 million hectares of farmlands for the fruit.

The Philippines, Japan’s top source of banana, is all set to showcase the country’s premium tropical fruits and food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The Philippines, Japan’s top source of banana, is all set to showcase the country’s premium tropical fruits and food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The Philippine banana industry is one of the best-performing agricultural products of the country. It is one of the oldest cultivated crops in the Philippines with plantations of 450,125 hectares across the country. The fruits’ varieties include saba or Cardava, lacatan, latundan, bongolan, Cavendish, señorita, chiquita, bangaran and kadulce from Tacloban, tindok from Cebu, among others, each with distinct flavor and quality. Two-thirds of bananas exported are grown in the Philippine region of Mindanao, where the humid climate and rich soil allow it to grow in abundance. More than 90 percent of Japan’s bananas are from the Philippines, with fresh “Cavendish” bananas as Japanese market’s favorite.

The Philippines is the world’s second largest exporter of pineapple products and the undisputed source of Japan’s pineapples. Food Philippines’ participation in the 40th FOODEX Japan highlights the country’s tropical fruits, like pineapples and its by-products, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The Philippines is the world’s second largest exporter of pineapple products and the undisputed source of Japan’s pineapples. Food Philippines’ participation in the 40th FOODEX Japan highlights the country’s tropical fruits, like pineapples and its by-products, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

The country is one of the largest exporters of pineapples in the world. It supplies 99 percent of Japan’s total fresh pineapple import volume. The country provides the Japanese market with the “Sweetio” pineapple, a fragrant and sweet variety that appeals to them. Majority of Philippine pineapples are produced in the island of Mindanao, where volcanic ash soil and climate create a suitable environment for pineapple production. The proximity of pineapple plantations to its ports ensures the freshness of the fruit.

Food Philippines will bring the Philippine mango, considered to be the sweetest in the world, and other premium tropical fruits and food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

Food Philippines will bring the Philippine mango, considered to be the sweetest in the world, and other premium tropical fruits and food products in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

Another power fruit from the Philippines is the world’s “queen of fruits,” mango, which is also the country’s national fruit. Considered to be sweetest in the world, it is abundant in the Philippines because of the country’s warm, dry weather and well-drained soil. When the fruits are ripened on the tree and picked just before full ripeness, it produces an aromatic smell and sweetness, which makes it the source of the most successful commercial products available in the market. The Philippine mango exports amount to USD 12 million, showing a 15.4 percent growth rate from January to September 2014 as compared to that of the same period in 2013.

The Philippines’ tropical fruits will take the spotlight at the 40th FOODEX Japan, validating the country as the leader in the production of highest quality food products. FOODEX Japan is Asia Pacific’s largest food trade show for food and beverage, with 3, 480 booths and over 2,800 exhibitors from 78 countries and regions. It offers many opportunities to meet potential business partners not only from Japan, but from major East Asian countries as well.

Food Philippines is geared up to feature the country’s premium tropical fruits in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

Food Philippines is geared up to feature the country’s premium tropical fruits in FOODEX Japan 2015, the 40th International Food and Beverage Exhibition, slated at the Makuhari Messe in Chiba, Japan on March 3-6, 2015.

“The Japanese always put quality above all else — be it the packaging, taste, color, nutritional value, safeness or the product as a whole – and that makes their country a challenging market to explore. Being able to please the strict and discerning taste of the Japanese market, Philippines’ food products are definitely ready and qualified to tap into the global market,” said Daisy Johanna Uy, an exporter of processed tropical fruits to Japan.

Spearheaded by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI), in partnership with the Philippine Trade and Investment Center (PTIC) in Tokyo, Food Philippines highlights the country’s top tropical fruits in its participation in FOODEX Japan 2015. The country’s delegation to Japan will also bring frozen and processed tuna, poultry products, and snack items in Japan. With the commitment to excellent service, backed by strict adherence to international food standards, the country is a reliable source of quality food products which recognize the Japanese taste preferences.

Food Philippines is the industry brand for the food sector which unifies the overseas promotional efforts of the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippines Department of Trade and Industry (DTI). Under this industry brand, the Philippines is positioned as Asia’s most exciting sourcing destination for food exports, being one of the world’s top exporters of fresh fruits and marine products.

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Fashion Philippines—Hot-tipped to take the prize at IFS 2015

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Hot-tipped as the country to take the 2015 prize at the International Fashion Showcase, the Philippines returns to London this February 19-24 after leaving a powerful, lasting impression at last year’s IFS, the world’s largest public fashion exhibition. Fashion Philippines is now equipped with collections inspired by the mythical creatures in Philippine folklore.

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The Fashion Philippines participation at IFS is spearheaded by the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Philippine Department of Trade and Industry (DTI). “As envisioned by CITEM, the design (of the Philippine Pavilion at the IFS) is inspired by Philippine folklore, showcasing jusi, abaca, hemp and pineapple fibers and capiz shells but in a contemporary and sophisticated twist to highlight interesting textures and unusual shapes that capture the essence of various mythical creatures,” said CITEM Executive Director, Rosvi C. Gaetos.

Top (left to right): Jaggy Glarino, John Herrera, Ken Samudio, Michelline Syjuco, Renan Pacson Bottom: Tony Evan

Top (left to right): Jaggy Glarino, John Herrera, Ken Samudio, Michelline Syjuco, Renan Pacson
Bottom: Tony Evan

Top (left to right): Jaggy Glarino, John Herrera, Michelline Syjuco Bottom (left to right): Renan Pacson, Tony Evan, Ken Samudio

Top (left to right): Jaggy Glarino, John Herrera, Michelline Syjuco
Bottom (left to right): Renan Pacson, Tony Evan, Ken Samudio

The team of six young rising designers showcasing their talent at Brewer Street Car Park includes Jaggy Glarino, John Herrera, Ken Samudio, Michelline Syjuco, Renan Pacson and Tony Evan.  Led by widely known Philippine set and costume designer Gino Gonzales, they have come up with a theatrical and thought-provoking rendition of the fascinating tales and legends that dominate culture and society.

Jaggy Glarino

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Jaggy Glarino is making a name for himself with his outstanding and intricately-woven knitwear. His innovative use of organic cotton yarns from pineapple and jute – combined with his skilled hands and keen attention to detail liberates flat patterns creating varied textures and dimensions. Jaggy’s IFS collection will champion indigenous fibres and weaves from the Philippines with its multi-dimensional approach through experimentation, and skillful play of fabrics and techniques.

John Herrera

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John is carving his own niche in the Philippine fashion Industry for his skills in laser-cut fabric manipulation. His unique pieces use indigenous materials such as banana fibre, pineapple silk, and silk cocoon to help support traditional weavers from the province of Lumban, Quezon. He believes that the magic in his every creation lies in his hands as a pattern maker. In the IFS show, John seeks to promote the use of indigenous Philippine textiles with his fashion forward silhouettes and skilled technical construction.

Ken Samudio

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Ken Samudio – is a marine biologist-turned-accessory designer – is constantly inspired by the diversity in the coastal and reef system of the islands of the Philippines. His pieces – created with up-cycled beads made from plastic bottles and recycled glass combined with bamboo and abaca – earned him critical acclaim at the IFS 2014. Without any formal education in fashion, Ken continues to thrive in the industry armed only with his raw talent, determination and innate creativity.

Michelline Syjuco

slide4Michelline was born into a family of artists. Her passion is creating life size sculptures made of wood and metal. In IFS, Michelline will create hand-forged accessory pieces made from fallen trees during the last belt of super typhoons that hit the Philippines and hundred-year-old woods taken from old railroad tracks and heritage houses. These will be used in combination with recycled bullet shells, metal sheets, nuts, bolts, and other pre-fabricated metal parts and fixtures. Michelline aspires to elevate the state of experimental fashion in the Philippines, and ultimately, around the world.

Renan Pacson

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Renan firmly embraces his roots in his designs and felt compelled to ‘give something back’ to his hometown in the province of Nueva Ecija. To support the livelihood of single mothers in his community in San Antonio, he employs them to sew pieces for him. He is also part of the One-Town-One Shoe project, which helps sustain the traditional shoe making in his community. His IFS collection will show his mastery of creating luxury street-wear and skillfully mixing local fibres.

Tony Evan

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Tony Evan has learned to developed restraint and a good eye for editing his works. His designs convey stories through the use of simple lines and the careful placement of seams. Rapt by religious images and Biblical symbolism, Tony creates headpieces from unorthodox materials: cables, drinking straws, natural fibers and tree bark. Tony’s pieces for the IFS are meant to hold a heightened sense of drama, touching on historical and cultural references.

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Set to be bigger and better than ever before this 2015, the International Fashion Showcase is a fashion exhibition which runs in parallel with London Fashion Week. It is a joint venture between the British Council and British Fashion Council presenting 110 emerging designers from nearly 30 countries.

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The CITEM-led Philippine participation at IFS London is in partnership with the Philippine Trade and Investment Center-London, the commercial arm of the Philippine Embassy in the UK.

For more information, visit the Fashion Philippines microsite.

Sources:
British Council – IFS 2015
Bloomberg
Forward PR -1
Forward PR – 2
The Industry London – BFC Puts On “Largest Public Fashion Exhibition” Over LFW
Manila Bulletin – CITEM Sees Bright Spots in EU for Fashion Exports 

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Emerging Philippine designers at the London International Fashion Showcase

Fashion Philippines returns to the International Fashion Showcase 2015 in London with six of the country’s promising apparel and accessories designers: (Front row, L-R) Renan Pacson, Tony Evan, (Back row, L-R) Michelline Syjuco, Jaggy Glarino, Ken Samudio, and John Herrera. Acclaimed theater designer Gino Gonzales (4th from back row) curates the Philippine Pavilion.

Fashion Philippines returns to the International Fashion Showcase 2015 in London with six of the country’s promising apparel and accessories designers: (Front row, L-R) Renan Pacson, Tony Evan, (Back row, L-R) Michelline Syjuco, Jaggy Glarino, Ken Samudio, and John Herrera. Acclaimed theater designer Gino Gonzales (4th from back row) curates the Philippine Pavilion.

Six young Philippine fashion designers have been chosen to represent the Philippines at the International Fashion Showcase (IFS) in London on February 19-24, 2015, held alongside the London Fashion Week.

The IFS, organized by the British Council and the British Fashion Council, is an annual global platform to introduce emerging young fashion designers from around the world as it coincides with the celebration of London Fashion Week. Since its inception in 2012, the IFS has exhibited the work of more than 200 designers from over 40 countries.

CITEM (the Center for International Trade Expositions & Missions), an agency of the Philippine Department of Trade and Industry, is spearheading the Philippines presence at the IFS.

CITEM will bring six fashion designers who were chosen from among the most promising Manila FAME fashion exhibitors: Jaggy Glarino, John Herrera and Renan Pacson  for apparel; Michelline Syjuco, Tony Evan, and Ken Samudio for accessories.

The Philippine Pavilion in IFS will be curated by Gino Gonzales, a theater designer who received the Meier and Seidman Awards for Excellence at New York University’s Department of Design. He has conceptualized a number of successful concerts, educational films, industrial exhibits, television and theater productions in the Philippines, Singapore, Taiwan, China, Japan, and the United States.

The Philippine Pavilion is inspired by Philippine folklore. It will give a contemporary and sophisticated twist on the interesting textures and unusual shapes that capture the essence of various mythical creatures. Philippine fabrics such as pineapple fiber, jusiabaca, hemp, and capiz shells will be used as materials.

“We are looking forward to the IFS as an opportunity for our young fashion designers to break into the global fashion market,” said Rosvi Gaetos, Executive Director of the Center for International Trade Expositions and Missions (CITEM).

In the IFS London 2014, the featured Philippine designers showcased tropical and resort wearables including bags, jewelries, and fashion accessories. One of the designers, Ken Samudio, brought his colorful sea urchin-inspired accessories made from plastic bottles, recycled glass, bamboo and abaca turned into colorful upcycled beads. His pieces were admired by Italian and foreign buyers for their uniqueness and creativity. He was also selected as among Vogue Talent 2014 by Vogue Italia, known as the top fashion magazine in the world. Samudio’s success in IFS 2014 earned another place for him in the Philippines designer line-up in IFS 2015.

The CITEM-led Philippine participation at IFS London is in partnership with the Philippine Trade and Investment Center-London (PTIC-UK), the commercial arm of the Philippine Embassy in the UK.

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Food Philippines highlights the health benefits of coconut products at the Winter Fancy Food Show 2015

The Philippine coconut at the 40th WFFS

Famous for its coconuts with a distinct flavor and texture, the Philippines is considered as the world’s leading supplier of coconut products and the second top coconut-producing country.

At the 40th Winter Fancy Food Show slated at the Moscone Convention Center in San Francisco, USA, on January 11-13, 2015, the healthy and natural coconut and its various applications and food by-products will be the focus of Philippine promotion — products that speak of well-being and quality lifestyle, a positioning that will surely delight the US consumers due to its many health benefits.

Winter-Fancy-Food-Sho

The Philippine coconut very well responds to the global need for healthy and natural food products, attracting both trade and businesses from around the world. Export statistics show that coconut products are consistently among the country’s top 10 merchandise exports.

Government data show volumes of coconut-based products exported from the Philippines averaged 1.8 million MTs during the last 10 years from 2004 to 2013. The data also show average value of those exports totaled nearly USD1.3 billion during the reference period.

The coconut’s food and non-food uses diversified over the years, enabling this palm to gain the distinction of being called the “tree of life.” Among the food products from the coconut are the virgin coconut oil, coconut water, coconut sugar, coconut fiber, and coconut meat (copra) among others.

Coconut gel

Coconut gel

“We are very happy with the wide acceptance and appreciation of the Philippines’ specialty food products by the buyers and visitors of the last edition of Winter Fancy Food Show. This 2015, we will make Food Philippines more exciting, highlighting the distinct flavor and texture of the Philippine coconut,” said Rosvi Gaetos, executive director of the Center for International Trade Expositions and Missions (CITEM), adding that the Philippine participation is an effort to promote the “tree of life” and its healthy and natural by-products.

Coconut water

Coconut water

Coconut water is growing in popularity not only in the US but also worldwide as a healthy beverage and an alternative to the sugar-loaded soda and energy drinks. This has drawn global attention to the Philippines, being the second-largest source of best-tasting, high-quality coconut water. It had become a popular drink globally because of its natural benefits and lack of chemical preservatives. It is rich in potassium and magnesium, and contains a considerable amount of vitamin B, which aims in strengthening the muscles, delaying fatigue, and maintaining normal heart function. It also has the ability to clear up and moisturize the skin from within, aids in the prevention of indigestion, boosts hydration, reduces blood pressure, and dissolves urinary stones.

Virgin coconut oil

Virgin coconut oil

The virgin coconut oil, considered by health experts as the crème de la crème of coconut oils, is made in the Philippines from fresh and mature kernel of coconuts. According to nutritionist and Coconut Research Center president Bruce Fife, famously known as “Dr. Coconut,” in his book “The Coconut Oil Miracle,” health benefits of coconut oil include the prevention of heart, colon, pancreatic, and liver tumors, improving digestion, reduction of health risks associated with diabetes, osteoporosis, heart, kidney and gallbladder diseases, and prevention of obesity and overweight problems, among others.

Coconut oil, in general, is extracted from coconut meat through smoke drying, sun drying, or kiln drying, refining, bleaching, and deodorizing. It is the most commonly used oil in food processing and cosmetics. It is the most readily digested of all the fats of general use in the world, providing about 9,500 calories of energy per kilogram.

Desiccated Coconut

Desiccated coconut

Other by-products derived from coconut meat are coconut flour, desiccated coconut, coconut milk, and coconut chips. Philippines’ heritage food products like the country’s popular delicacies and cuisine, which are integral part of the Filipino food culture, are usually made with these coconut by-products as ingredients.

Along with the Philippine coconut food products, Food Philippines will bring its specialty food products with approval from the US Food and Drug Administration (USFDA), fair trade, organic, kosher, and halal certifications at the Winter Fancy Food Show, the West Coast’s largest specialty food and beverage event.

parol

Food Philippines is a branding initiative that ensures food products made of quality, healthy, natural ingredients are derived from the Philippines’ tropical islands. It unifies the overseas promotional efforts of CITEM, the export promotions arm of the Philippine Department of Trade and Industry (DTI). Under this national brand, the Philippines is positioned as Asia’s most exciting sourcing destination for food exports, being one of the world’s top exporters of fresh fruits and marine products.

Organized by CITEM, in partnership with the Philippine Trade and Investment Center (PTIC) in Los Angeles, the Philippine participation in the Winter Fancy Food Show is one of DTI’s major efforts to intensify the promotion of Philippine specialty food products in overseas trade shows.

In this edition, the 16-member core group of participants will bring healthy, natural, organic, and heritage foods such as products derived from coconut, mango, banana, pineapple, and other tropical fruits, herbal teas, nuts, sauces and condiments, cocoa and coffee, delicacies, and confectioneries, to be showcased at the South Hall, Booth No. 3029.

To know more about the Philippines’ participation in the 40th Winter Fancy Food Show, visit http://www.ifexphilippines.com/winterfancy2015/.

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PH textiles get a new look for the 60th Manila Fame

The Center for International Trade Expositions & Missions (CITEM) commissioned two of the country’s hottest young designers to create new collections for Home and Fashion using Philippine indigenous materials at the 60th Manila FAME slated October 16-19 at the SMX Convention Center, Mall of Asia Complex in Pasay City.

Olivia d'Aboville

Olivia d’Aboville

Olivia d’Aboville, the program’s Designer for Home, will show modern Home applications of the fabrics developed with the participating weaving communities. Amina Aranaz-Alunan, Designer for Fashion, will create collections of fashion wearables  showing how indigenous textiles can both be trendy and functional.

Amina Aranaz-Alunan

Amina Aranaz-Alunan

The 2nd edition of NeoTextiles Philippines will feature six weaving communities coming from the Visayas and Mindanao regions – twice the number of  textile manufacturer-participants as compared to its introductory launch last year. The Philippine Textile Research Institute (PTRI) provided textile development support and consultancy to the participating designers  as part of  the textile development component of the program.

weaving lady

The featured Visayan textiles and manufacturers are: piña by Heritage Arts and Crafts of Aklan, Philippine silk by Negros Silk Manufacturers’ Association of Negros Occidental, hablon by Salngan Multi-Purpose Cooperative of Iloilo, and raffia textile by Tubigon Loomweavers Multi-Purpose Cooperative of Bohol. While the Mindanao textiles and manufacturers are: hinabol by the Higaunon Women Weavers of Bukidnon and t’nalak woven by the T’boli weavers of Klowil Multi-Purpose Cooperative in South Cotabato.

threads

To showcase the versatility of the NeoTextiles, Olivia d’Aboville teams-up with CustomMade Crafts Center and Tinukib to produce Home items made of hinabol and hablon. Another participating company, That One Piece, collaborates with Olivia to create eye-catching lamps using the developed fabrics. While Amina Aranaz-Alunan will introduce the ARANAZ chic collections of Fashion wearables using the NeoTextiles.

Last year, CITEM, the Department of Trade and Industry’s (DTI) export-marketing arm, launched its Material Development Program which gave birth to NeoTextiles Philippines as a textile-development and branding initiative for contemporary Philippines textiles.

For more information on NeoTextiles Philippines at Manila FAME, interested parties can visit www.manilafame.com or email manilafame@citem.com.ph.

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Philippines participates in 11th China-Asean Expo

The Philippines will participate in the 11th China-ASEAN Expo (CAEXPO) slated on September 16-19 at the Nanning International Convention and Exhibition Center in Nanning, Guangxi, China. CAEXPO is an annual trade and investment event that promotes the China-ASEAN Free Trade Area (CAFTA) Agreement, which aims for reciprocity and solidarity between China and ASEAN countries.

For the past years, China is ASEAN’s largest trading partner and second largest export destination. CAEXPO can serve as the country’s platform to promote goodwill with the Chinese government by means of trade, tourism, and investment promotions. Through China-ASEAN Free Trade Agreement (CAFTA), bilateral trade cooperation is facilitated, deepening economic partnership and speeding up economic integration.

The Philippines' areas of excellence

“An estimated 100 million of China’s 1.34 billion population are now affluent enough to buy quality imported consumer goods. They have become more prosperous, and now demand for more sophisticated products, with a greater emphasis on quality, convenience, and freshness. Philippine exporters should capitalize on the opportunity to maximize exposure to the Chinese market,” said Rosvi C. Gaetos , Executive Director of CITEM.

At this year’s CAEXPO, Davao will be featured as City of Charm in the National Pavilion. At the Commodity Trade Hall, Philippine manufacturers and exporters will carry Philippine products ranging from arts & crafts, home décor, food products, fashion accessories, and personal care products aimed at attracting Chinese and ASEAN consumers.

The country will also organize an Philippines Promotions Conference in the 11th CAEXPO on September 17 at the Nanning International Convention and Exhibition Center. The symposium aims to attract foreign investors to explore business and investment opportunities in the country and feature investment projects in the country. DTI Undersecretary Nora K. Terrado will head the Philippine delegation to CAEXPO and open the conference.

The previous participation of the Philippines in CAEXPO generated favorable results, reporting USD 3.78 million in sales, with food and health and wellness products taking the lead.

The Philippines Department of Trade and Industry (DTI), through the Center for International Trade Exhibitions & Missions, Board of Investments (BOI) and the Foreign Trade Service Corps (FTSC), will spearhead the country’s participation that will seek to increase the country’s tourism, trade, investment cooperation with China and the rest of ASEAN.

Partner agencies are the Philippine Department of Tourism (DOT), Tourism Promotions Board (TBP), and the Philippine Investments Promotion Plan Steering Committee (PIPPSC) led by its Technical Working Group (TWG).

For more information on CAEXPO 2014, please visit http://bit.ly/1wi8kKi.  Interested parties may call CITEM at (632) 831 2201 loc. 254 or email at dugacho@yahoo.com.

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