The city of Taguig joins IFEX Philippines, the country’s most celebrated food trade show organized by the Center for International Trade Expositions and Missions (CITEM), the export promotions arm of the Philippine Department of Trade and Industry (DTI).
Gearing up for the big event, the city government of Taguig, local food entrepreneurs, and CITEM gathered in a two-session briefing on September 24 and on November 4, 2014 at the Taguig City Hall. Food consultants Ms. Rose Kwan (for Food Safety and Export Compliances), Ms. Luz Lizada (for Food Technology and Food Safety), and Engr. Abner Villahermosa (for Business Development and Branding), facilitated the discussions and conducted initial evaluation of the readiness of the entrepreneurs’ products for IFEX Philippines 2015 and crafted a highly focused and specialized product development program for each participant.
The city of Taguig is one of the participants of IFEX Philippines’ Partner City Program, a unique platform that aims to assist small and medium food producers and manufacturers to become dynamic and competitive players in the local and international food trade industry.
“Taguig is one of the largest cities in the country in terms of land area and also one of the most prosperous, thanks to the emergence of Bonifacio Global City. As a result, Taguig is one of the preferred cities to live in. With a boom in the population, comes a boost in industries. This is true for Taguig,” said DTI-NCR director Ferdinand Manfoste.
For the upcoming IFEX Philippines 2015, Taguig City food entrepreneurs will offer a delectable array of delicacies and beverages such as cocktail wines and ricewines, fish nachos, traditional Mindanao spices like palapa and turmeric powder, homemade pizza, adobong itik, fresh lumpia, royal bibingka, and Taguig’s homegrown kakanin, inutak. which is made of glutinous rice flour and coconut milk.
“There is a steadily increasing demand for locally produced specialty dishes and heritage food items in the market today, and businessmen and trade buyers should take advantage of this along with the business partnership and opportunities offered by our Partner Cities’ small and medium food entrepreneurs. IFEX Philippines provides buyers and entrepreneurs a special access to these types of food products and ensures their quality and competitiveness,” said CITEM Executive Director Rosvi C. Gaetos.
Small and medium food enterprises (SMEs) are extremely important to the general health and welfare of the economy: they generate substantial gross income, employ local citizens, and provide an economic engine that initiates the movement of cash through the community. Successful SMEs allow owners to remain in this area of operation and create business opportunities for other entrepreneurs. Furthermore, they provide the groundwork for innovation, constantly keeping the community charged with economic activity.
“We, at the City Government of Taguig, believe in empowering local micro-entrepreneurs through projects that develop and improve local products like the IFEX Philippines’ Partner City Program. We are very confident in the determination of our small and medium business owners to succeed as well as their capability to contribute to the economic development of Taguig and of the country,” said Taguig City Mayor Lani Cayetano.
Trade visitors and buyers are invited to see and experience Taguig City’s rich and varied food products together with the products of three other partner cities Dagupan, Pasig, and Quezon City at IFEX Philippines 2015, the biggest and most respected showcase of ethnic and specialty food in Asia.
IFEX Philippines is a global platform for highly profitable and enduring business partnerships. With more than 600 food exporters from countries all over the world, and more than 13,000 global buyers and visitors, IFEX Philippines brings together the leading export-oriented food and ingredient companies of Asia, the Pacific, Americas, and the rest of the world. It offers a wide variety of flavors, food products, innovations, and services, for buyers from all parts of the globe.
IFEX Philippines is slated on May 21-24, 2015, at the SMX Convention Center, Mall of Asia Complex, Pasay City, Philippines.
For more information about IFEX Philippines 2015, please visit www.ifexphilippines.com.