7 New Filipino Chocolate Treats at IFEX Philippines NXTFOOD ASIA

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Raw cacao beans and chocolate branded bars are lined up in front of the Philippine Cacao Pavilion.

Delectable, decadent and delicious.

These are just some of the flavors that describe the country’s chocolates and cacao-based products, which are being showcased from May 24-26 at the Philippine Cacao Pavilion in IFEX Philippines NXTFOOD ASIA at the World Trade Center Metro Manila, Pasay City.

“Buyers and visitors from major target markets abroad were delighted with heavenly treats by makers of cacao—also known as the ‘Food of the Gods’—at the Philippine Cacao Pavilion,” said Pauline Suaco-Juan, the Executive Director of the Center for International Trade Expositions and Missions (CITEM), the organizer of the event.

Here are 7 of the newest Filipino chocolates spotted at the Philippine Cacao Pavilion:

68% Dark Chocolate – Mango by Auro Chocolatesimg2

Auro Chocolates presents a new experience to enjoy Philippine-sourced chocolate and mango with 100 percent of the fruit but without the added sugar. Each piece of this new product is carefully freeze dried to a crisp, giving everyone the crunch and none of the oil.

 

 

Tangy Granola with Green Mango and Cacao Nibs by Wit’s Sweets and Savouries

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Wit’s Sweets and Savouries prepared its Tangy Granola by combining mood-boosting cacao nibs with the tangy flavor of green mangoes to give an energizing and palatable flavor in every bite. Aside from tangy, granolas are also available in classic tasty, spicy, zesty and in coffee flavors.

 

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Arabica Chocolates by Dulche Chocolates

Bringing the first chocolate brand from Benguet, Dulche Chocolates offers in its Arabica Chocolates two of the best Philippine agri-commodities from the highlands: coffee and cacao. This bitter-sweet concoction is a perfect treat for coffee lovers.

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Dark Chocolate Nibs with Cranberries by Chocoloco

Cacao nibs are basically the purest form of chocolate that give you more cacao bean health benefits since it undergoes less processing stages. With its Dark Chocolate Nibs, Chocoloco uses fermented cacao beans which are then perfectly roasted, cracked and coated with premium organic coconut sap sugar.

 

 

Cacao Tea by Cacao Culture

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Different from the usual tablea, Cacao Culture offers Cacao Tea that is made of 100% cacao husk, or the outer shell of the cacao beans. The husks are from high-quality cacao beans grown, harvested and processed in Davao City—the  “Chocolate Capital of the Philippines.”

 

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Pili Choc by MS3 Choco

Another energizing offering under the Philippine cacao pavilion is the Pili Choc by MS3 Choco made from premium cacao combined with pili nuts which are a significant source of essential minerals, proteins and vitamins.

 

 

 

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100% Cacao Bar by Chocoliz/Saret Organic Farmville

This new offering by Chocoliz is a sugar-free, guilt-free, dark chocoloate-tasting candy bar made with organic cacao grown in Luzon by Saret Organic Farmville. This chocolate bar undergoes minimal processing to retain the natural health benefits of cacao.

Minimally processed cacao helps fight against cancer, cardiovascular & kidney diseases, stress and anxiety. It is good for the brain, heart, blood and skin.

Cacao is one of the Philippines’ “Premium 7” export products and has been produced in the country since the 17th century. The Premium 7 exports include coconut, coffee, banana, pineapple, mango and tuna.

All of the three varieties of cacao beans are present and grown in the country. The majority of cocoa beans produced are mid-value Trinitario beans. Criollo beans, which are mainly from older trees, have lower yield but are still being produced while higher value varieties of Forastero beans are beginning to be planted in some local farms.

To know more about Philippine cacao and chocolate products, visit IFEX Philippines NXTFOOD ASIA happening on May 24 to 26, 2019 at the World Trade Center Metro Manila, Pasay City.

Agribusiness forums lead seminars at this year’s IFEX Philippines NXTFOOD ASIA

  • The 13th edition of the IFEX Philippines opens this weekend with a slew of food-tasting and knowledge-sharing activities.
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Philippine dried mango facility

MANILA, Philippines – The biggest international food fair in the country opens its doors this May 24-26 to welcome local and foreign trade buyers and food enthusiasts at the World Trade Center Metro Manila (WTCMM). Featuring the Premium 7 (coffee, cacao, coconut, mango, banana, pineapple, tuna) and Rising Stars (heirloom rice, calamansi, ube, pili nut, turmeric, malunggay, muscovado sugar, tamarind, dalandan) in the Philippine food export industry, IFEX Philippines is set to delight visitors with its various components and special settings designed to highlight and showcase Philippine food, ingredients and cuisine.

Organized by the Department of Trade and Industry (DTI) through the Center for International Trade Expositions and Missions (CITEM), IFEX Philippines NXTFOOD ASIA brings the latest in the Philippine food scene to the tradeshow floor.

Along with more than 600 exhibitors and three full days of various food-tasting activities, IFEX Philippines will also host a slew of food export seminars featuring tracks on agri-investment and foreign market entry requirements.

These free seminars will be conducted by industry experts and leading practitioners to share their insights on the latest trends, innovations and best practices in the food exporting and servicing sector.

Knowledge sharing sessions

Day one of the food fair will start things off with the Agribusiness Investment Forum by the Department of Agriculture’s Agribusiness and Marketing Assistance Service (DA-AMAS). This forum will include tracks on pig husbandry, goat production and natural farming. Together with these agri-investment forums, day one will also feature Market Entry Requirement Tracks for the UK and Chinese markets, as well as a talk on market value-adding concepts.

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Harvesting raw cacao beans

 

The second day of the show will feature another round of Agri-investment Forums covering aquaculture, agri-technologies, high-value crops and cacao production. In addition, IFEX will also be hosting an exciting forum focused on The Business of Cacao with panelists from the Philippine and European cacao industries. There will be another market entry requirement track that will discuss Australia’s Food Regulatory System and Export Requirements. To cap off the second day of seminars, there will be a track discussing how entrepreneurs can properly handle and manage their intellectual property rights.

Discover the latest market trends in the food exporting industry with these knowledge-sharing sessions on the first and second days of IFEX Philippines NXTFOOD ASIA on the 24th and 25th of May 2019 at the World Trade Center Metro Manila.

Visitors may also visit the featured special settings and participate in the different food-tasting activities scheduled throughout the entire event. These include Food Philippines, Asian Food Champions, Islands on a Plate, Flavors and Spices Garden, The Cold Room: Seafood at Sub-Zero, Philippine Cacao and Tropical Wines and Spirits.

This year’s edition of IFEX Philippines is co-organized with the DTI’s Micro, Small and Medium Enterprise Development (MSMED) Council, the Department of Agriculture (DA) and the Philippine Exporters Confederation, Inc. (PHILEXPORT).

“KNOWLEDGE SHARING SESSIONS”

IFEX Food Export Seminars

Get ahead with the latest market trends and tools of the trade in the food exporting industry at the IFEX Food Export Seminars where the latest trends, innovations and best practices in the food exporting and servicing sector will be discussed by industry experts and practitioners.

Seminar tracks like the Agri-Investment Forum by the Department of Agriculture-Agribusiness and Marketing Assistance Service (DA-AMAS), Market Entry Requirement Tracks for the Australia, China and UK markets, and Market Compliance Tracks such as Kosher and Intellectual Property Rights will give ample learning opportunities to food SMEs that aim to succeed in the industry.

For more information on the schedule of seminars and activities, visit www.ifexphilippines.com.

 

From trend to mainstream: PH rises in the world of food

IFEX Philippines NXTFOOD ASIA presents the next big thing in Filipino food at Islands on a Plate

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Rustic bibingka.  A modern reinvention of the homegrown Philippine favorite rice cake during Christmas season.

Manila, Philippines ‐‐ This year, Filipino food and chefs have been getting rave reviews and international recognition for their culinary technique, creativity and usage of local ingredients.

National Geographic has listed Filipino food as one of the top food trends in 2019 with the food rave on Filipino-led eateries across the globe such as Washington DC’s Bad Saint and LA’s Lasa, Mamasons’ in London, as well as Filishack, The Adobros and Mamasons’ in London.

Filipino-American chef Tom Cunanan of Bad Saint finally won as the Best Chef: Mid-Atlantic at the James Beard Awards, which is considered the “Oscars” of the culinary world.

Meanwhile, Toyo Eatery, led by Filipino culinary star Jordy Navarra, has recently entered the list of prestigious Asia’s 50 Best Restaurants 2019 as the only Philippine entry at rank 43.

As the world craves for Filipino cuisine, it begs a question: what is next for Philippine food?

“The next step for Filipino food is to channel all of its culinary technique, wealth of ingredients and traditions from a global sensation to actually become a mainstream staple on dining menus all over the world,” shared Pauline Suaco-Juan, the executive director of the Center for International Trade Expositions and Missions (CITEM).

CITEM is the export promotion arm of the Department of Trade and Industry (DTI) and the agency that is mandated to promote Philippine food in different international exhibits in UAE, US, Germany, Japan, Taiwan, China and many more.

“The complexities and diverse flavors of our homegrown dishes are now being unraveled to the global audience thanks to the brilliance of Filipino chefs and restaurants abroad with their refined culinary techniques and choice of quality Asian ingredients, as well as the Philippine food exhibits overseas,” Suaco‐Juan said.

“Now is an exciting time for Philippine food. Our local cuisine is rising in the world of food and we want to push for Filipino food products, dishes and ingredients to become the next big Asian trend,” she added.

This statement comes a day before CITEM opens its gate to thousands of local and international food buyers and culinary influencers to check out what’s the next big thing in Asian food in IFEX Philippines NXTFOOD ASIA at the World Trade Center Metro Manila (WTCMM), Pasay City from May 24‐26, 2019.

According to Suaco-Juan, IFEX Philippines NXTFOOD Asia seeks to answer the question “What’s NXT in the world of FOOD?” by giving exhibitors from the Philippines and beyond a platform to showcase premium food exports, emerging trends, best practices, and industry innovations to the world’s biggest buyers.

A highlight of the event is the showcase of the country’s “Premium 7” export products, namely banana, coconut, coffee, cacao, mango, pineapple and tuna. Foodies attending the event can also relish dishes or products made with the “Rising Stars of Filipino food,” which include ube, calamansi, turmeric (luyang dilaw), moringa (malunggay), muscovado rice and heirloom rice, among others.

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Open-faced mango and premium red tuna salad. A fusion of the corned tuna sourced from the pristine waters of  General Santos City with a tangy zest of fresh Philippine mango and mango poppers from Cebu.

“International foodies and chefs across the globe are welcomed to see, taste and experience the wealth of ingredients in the Philippines and see how they can use it in their own local dishes,” said Suaco‐Juan.

“We cannot wait to show the world what makes Filipino food a champion. We want the world to know that when it comes to food, the best in taste and quality can be found in the Philippines,” she added.

Islands on a Plate celebrates Philippine food

As the country’s biggest export-oriented food show, IFEX Philippines NXTFOOD ASIA is taking foodies all over the world in a gastronomic feast of Filipino flavors in the Islands on a Plate special setting.

This special setting will feature the heirloom cuisines and iconic food products from Luzon, Visayas and Mindanao with the inclusion of a Halal Pavilion, One Town One Product (OTOP) Pavilion and a Seafood Pavilion by the Bureau of Fisheries and Aquatic Resources (BFAR).

It shall also have a special pavilion for food producers hailing from Central Luzon, CALABARZON, Central Visayas, Eastern Visayas, Northern Mindanao, Davao Region and SOCCSKSARGEN, as well as the provinces of Negros Occidental, Misamis Oriental and Taguig City.

“Foodies will be able to taste and get an intimate knowledge on the roots of the country’s most popular dishes and delicacies across the regions straight from the some of the same culinary minds who have made those iconic and part of Filipino culinary tradition,” explained Suaco-Juan.

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Diners relish and take photos of the dishes served at the IFEX Philippines Media Preview.
Dishes were prepared using the Premium 7 export products and Rising Stars of Filipino food
to highlight the culinary strength of the Philippine top food exports and give a gastronomic
preview on what to expect on the Islands on a Plate special setting.

To highlight the use of the Philippines’ Premium 7 and the Rising Star of Filipino food, CITEM invited selected members of the media in an exclusive 12-course merienda cena dining experience presented with Via Mare and Chef Bea Nitard ingredients.

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Taba ng talangka with roasted kinurat rice. Heirloom rice from Kalinga with a dash of coconut vinegar (pinakurat) and topped with aligue and ginger.

Included in the lineup of dishes were rustic bibingka, pirurutong bumbong, open-faced mango and premium red tuna salad, calamansi sherbet with pomelo bits; Cebuanong alimasag ala brandade gratinee; Batangas turmeric rice with chicken inasal; taba ng talangka with roasted kinurat rice; and champoradong waray with danggit. Also served for desserts were crème emperatrice, turon with chocolate and caramel filling, tropical fruit cake flambe and spicy chocolate ginger bombs.

“The abundance, diversity and flexibility of our local ingredients make the Philippines one of the best sources of food products and culinary inspirations in the world. You really just have to be at IFEX Philippines NXTFOOD ASIA to see, taste and experience it,” she added.

This year’s edition of IFEX Philippines is co-organized with the DTI’s the Micro, Small and Medium Enterprise Development (MSMED) Council, the Department of Agriculture (DA) and the Philippine Exporters Confederation, Inc. (PHILEXPORT).

Visit www.ifexphilippines.com/ to sign up for the event or to check out more details. Follow IFEX Philippines on Facebook, Twitter and Instagram to get more updates on the event.

 

DTI-CITEM eyes P10.5B sales in IFEX Philippines NXTFOOD ASIA

  • More than 2,000 international and local buyers have already signed up for the event to check out the latest export products and services of around 650 food exhibitors in the country’s biggest food event.
Pineapple Cuts
Pineapple, one of the country’s Premium 7 export products, will be showcased at IFEX Philippines NXTFOOD ASIA.

Two hundred two million dollars or more than 10.5 billion pesos worth of export and domestic sales are expected to be generated by around 657 local and international food exhibitors in the upcoming 13th edition of IFEX Philippines on May 24-26, 2019 at the World Trade Center Metro Manila (WTCMM) and the Philippine Trade Training Center (PTTC).

This is the working target of its organizer, the Center for International Trade Expositions and Missions (CITEM), the export promotion arm of the Department of Trade and Industry (DTI).

“Excitement is mounting for the newly rebranded IFEX Philippines NXTFOOD ASIA with all its fresh show features and special activities for trade buyers and visitors coming from different parts of the globe,” said DTI-CITEM Executive Director Pauline Suaco-Juan.

“We expect this escalating level of interest and enthusiasm will translate to a higher sales turnout for our international and local exhibitors,” she added.

Presenting ‘NXTFOOD ASIA,’ this year’s edition will showcase Asian food featuring the latest food innovations, trends and best practices in the industry with the participation of Asian food manufacturers, experts, culinary masters, enthusiasts and other stakeholders in the food world.

Featured in the three day event are Asian and Philippine food products from 10 food sectors, namely: (1) Alcoholic and Non-Alcoholic Beverages; (2) Coffee, Herbal teas, and Cocoa; (3) Fresh and Processed Seafood; (4) Fruits and Vegetables; (5) Grains, Cereals, and Commodities; (6) Herbs and Spices; (7) Meat and Poultry; (8) Natural, Healthy, and Organic Products; (9) Specialty, Ethnic, and Gourmet Products; and (10) Food Processing Equipment, Packaging Materials, Refrigeration, and Storage.

Organized by DTI-CITEM, IFEX Philippines NXTFOOD ASIA is the country’s biggest and most respected business-to-business (B2B) event for Asian food and ingredients. It is co-organized with the Micro, Small and Medium Enterprise Development (MSMED) Council, the Department of Agriculture (DA) and the Philippine Exporters Confederation, Inc. (PHILEXPORT).

Thousands of buyers all over the world crave PH and Asian Food

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Negotiations between buyer and exhibitors happen at IFEX Connect area.

For its 13th edition, more than 2,000 international and local buyers have already signed up for the event to check out the latest export products and services of around 650 food exhibitors in the country’s biggest food event.

The top 10 buyer country of origin of international buyers in the upcoming event are from the USA, UAE, China, Japan, Australia, Canada, Singapore, Malaysia, South Korea and Qatar.

“We have strengthened our event marketing and Very Important Buyer (VIB) program to attract international buyers who include international and local retailers, wholesalers, specialty store owners, importers, buying agents, hotelier or restaurateurs,” noted Suaco-Juan.

“We are also expecting big buyer delegations to check out the latest offering of Philippine and Asian food in IFEX Philippines such as the chocolate buying missions from Belgium and San Francisco, Shanghai firms as well as the group from Guangdong International Food Association,” she added.

Top VIBs joining IFEX Philippines include TNT Supermarket, Inc. from Canada; Heuschen & Schrouff Oriental Foods Trading B.V. from the Netherlands; Beagley Copperman BV from Belgium; H Mart GBK and Pure Sales, Inc. from the US; Lulu Hypermarket LLC, Al Maya Group, Al Rawabi Group of Companies and New Era Gulf General Trading LLC from UAE; Truebell Marketing and Trading LLC and Integral Food Services WLL from Qatar; Hurxley Corporation  and Cocowell Corporation from Japan; Hyundai Green Food and Eland Retail from South Korea; and Goodfarmer Foods Holding (Group) Co., Ltd. and Shanghai Laiyifen Co., Ltd. from China.

DTI-CITEM opened its ‘IFEX Connect’ program, a customized platform for integrated business-to-business (B2B) matching services to help buyers identify and screen potential business partners among the exhibitors in collaboration with DTI’s Export Marketing Bureau (EMB).

According to Suaco-Juan, exhibitors and buyers can take advantage of the G-Mart Private Label Matching Program at IFEX Connect. IFEX Very Important Buyers (VIBs) are also expected to hold pre-arranged business-to-business meetings through this venue.

IFEX Philippines 2018 performance

In the previous edition of IFEX Philippines, DTI-CITEM surpassed its targets with over USD 256 million worth of export and domestic sales from 513 international and local exhibitors.

Among the 10 product sectors in the event, natural and organic products emerged as the best-selling category, which generated USD 29.9 million worth of sales. It was followed by fine food and specialties at USD 29M; fresh and processed fruits and vegetables at USD 22.6M; grains and cereals at USD 12.9M; and beverages at USD 8.55M.

 

 

Top Chinese trade delegation seeks PH food exports at IFEX Philippines: NXTFOOD ASIA

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Banana is one of the Philippines top agricultural exports to China.

A delegation of top food companies from Shanghai, China and its surrounding cities seek to source food products and ingredients from the Philippines in the upcoming 13th edition of IFEX Philippines: NXTFOOD ASIA on May 24, 2019, at the World Trade Center Metro Manila (WTCMM).

This Chinese buyer delegation will represent 12 companies from the seafood, snacks, cold chain and agricultural products sectors. They were given the “Very Important Buyer” (VIB) status by the Department of Trade and Industry through the Center for International Trade Expositions and Missions (DTI-CITEM).

“One company is seeking to increase banana orders from 120 to 300 containers per week while another is looking to find sources for snacks, fruit chips, nuts and other new and exciting food that they can carry in more than 2,700 outlets across China,” said Vice Consul Mario Tani from the Philippine Trade and Investment Center (PTIC-Shanghai) and in-charge of bringing the delegation.

Organized by DTI-CITEM, IFEX Philippines is the biggest export-oriented food fair in the Philippines with more than 2,000 buyers and over 800 exhibitors participating this year.

Presenting “NXTFOOD ASIA,” this edition will host a grand showcase of the innovations and culinary techniques behind the country’s top agricultural export products with a focus on the Premium 7.

Selected Chinese representatives will also hold a forum and panel discussions titled, “How to Launch Your Food Brand Successfully in the China Market” and “Key Food Trends in China,” to help food companies in the Philippines enter the Chinese market. These talks will be held from 2PM to 6PM on May 24 at the Hidalgo Room of the WTCCM.

“During this activity, there will also be ample time provided for business meetings and matching with the participating Chinese companies,” noted Vice Consul Tani.

China is the Philippines’ largest trading partner with bilateral trade amounting to 55.7 billion US dollars in 2018.  Total agricultural exports to China from the Philippines increased by 62% in 2018 to 678.6 million US dollars, with products such as Cavendish bananas, pineapples, papaya and mango as top contributors.

Other food-related industries, such as the snack industry in China, are showing robust growth with forecasts of a 444 billion US dollars valuation by 2020 to serve the growing needs of the Chinese population, which is projected to grow to 1.42 billion by the end of 2019.

According to Vice Consul Tani, there are still a lot of products that China can source from the Philippines.  These include fresh and processed seafood, individually quick-frozen (IQF) fruits, coconut-related products, avocado, durian, mangosteen, sauces and various condiments, among others.

“IFEX is a great platform to showcase the best of what the Philippines can offer and help push for more exports of bananas and other food and agricultural related products, which is also one of the DTI’s key initiatives,” he added.

China’s food imports have quadrupled over the last decade and China aims to import US $5 trillion worth of products and services in the next 5 years.

With its growing economy and consistent increase in consumption trends, there is enormous potential for suppliers from the Philippines to benefit from China’s market and increase their footprint as well as their revenues.

PH top food exports take centerstage at IFEX Philippines 2019: NXTFOOD ASIA

  • Presenting “NXTFOOD ASIA,” IFEX Philippines gears up to highlight the country’s “Premium 7” export products and the “Rising Food Stars.”
  • RAPID Growth project will also be launched on the first day of IFEX Philippines. The program is aimed to scale up agri-based farmers and MSMEs of lucrative commodities including cacao, calamansi, coco coir and coffee.

 

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The Philippines’ ‘Premium 7’: banana, cacao, coffee, coconut, mango, pineapple and tuna.

A grand showcase of the innovations and culinary techniques behind the country’s top agricultural export products will be a major highlight of IFEX Philippines at the World Trade Center Metro Manila (WTCMM) on May 24-26, 2019.

Presenting “NXTFOOD ASIA,” IFEX Philippines is gearing up to showcase the innovative use and culinary applications of the country’s ‘Premium 7’ namely coffee, cacao, coconut, mango, pineapple, banana and tuna.

IFEX Philippines is the country’s biggest and most respected business-to-business (B2B) event for Asian food and ingredients organized by the Philippines’ Department of Trade and Industry through the Center for International Trade Expositions and Missions (DTI-CITEM).

“Through this showcase of what’s next in Asian food, we want the global buyers to experience the Filipino food innovations that are being done with these commodities and see how they can use these products in the dishes in their respective countries,” she added.

The three-day event will also spotlight the roster of Philippines’ ‘Rising Food Stars,’ which include heirloom rice, calamansi, ube, pili nut, turmeric, moringa or malunggay, muscovado sugar, tamarind, dalandan and a selection of Philippine wines and spirits.

The country’s sauces and condiments will also be featured in the event. These include coco aminos, sarsa, fish sauce or patis, chili sauces, crab fat or aligue, shrimp paste or bagoong, sukang maasim, sukang tuba, sukang pinakurat, sukang iloko and balsamic vinegar, among others.

“To further highlight the Premium 7 and the Rising Food Stars, IFEX Philippines is gearing up for a delectable and sumptuous culinary showcase of the promising export products in the country as it sets the stage for the future of food in Asia,” said Suaco-Juan.

DTI to launch Php 3.7B project to elevate PH export commodities, agrientrepreneurs

To help strengthen the country’s major export commodities, IFEX Philippines will launch on its first day the Rural Agro-Enterprise Partnership for Inclusive Development and Growth (RAPID Growth) project, which is led by the DTI-Resource Generation and Management Service (RGMS) and funded by the International Fund for Agricultural Development (IFAD).

An upscaling of the successful Rural Microenterprise Promotion Programme (RuMEPP), RAPID Growth is a Php 3.7-billion project that aims to propel agriculture-based processing enterprises and entrepreneurial communities to become innovative, productive and competitive so that they will be capacitated in meeting the challenges of the global market.

According to DTI Secretary Ramon Lopez, RAPID Growth will primarily target four agricultural value chains, namely cocoa, coffee, processed fruits and nuts, and coconut.

“These four commodities have lucrative markets, social features and have the potential to provide sustained economic benefits to small farmers and enterprises,” Lopez said.

The project is set to target small farmers and micro-entrepreneurs engaged within the selected commodity chains, further targeting unemployed and underemployed rural women and men. Special focus will be on women, youth and indigenous people. It is set to be initially implemented in six regions, which are regions eight to 13 with 20 target provinces.

“In order to serve as models, four pilot provinces were chosen for each of the priority sectors from among the 20. These provinces are Leyte for its coco coir, Bukidnon for coffee, Davao del Norte for cacao and Agusan del Sur for calamansi,” Lopez explained.

The RAPID Growth Project was proposed to directly address policy commitments of the Philippine Government aligned with the Sustainable Development Goals (SDGs) that are of high relevance in eliminating poverty and reducing inequality.

Anchored in the government’s ‘Pagbabago’ pillar, this project seeks to address the Philippine Development Plan 2017-2022 target outcomes, which are (1) expanding economic opportunities and (2) increasing access to economic opportunities, including smallholder farmers and fisher folks. Likewise, through this project, the DTI is set to prioritize the micro, small, and medium enterprises (MSMEs) as a key pillar of its economic program.

“Various products that are harvested or manufactured by local MSMEs have a huge potential in the export market. The launch of this project in IFEX Philippines shall help shed a light on these products as it elevates the emerging local entrepreneurs and farmer groups,” Lopez added.

To know more about the Philippines’ food export products, visit www.ifexphilippines.com/ and sign up for the event. Follow IFEX Philippines on Facebook, Twitter and Instagram to get more updates on the event.

26 Filipino companies keen to tap US2.6-trillion global halal market at MIHAS 2019

  • 26 Philippine food, cosmetics and tourism players gear up for the country’s exhibit in the Malaysia International Halal Showcase (MIHAS), the world’s largest halal event, from April 3 to 6 in Kuala Lumpur, Malaysia.
img1.jpgCoconut is one of the Philippines’ top halal commodities.

 

The Philippines seeks to expand the country’s export trade and tourism promotions on the global halal market through a country delegation and exhibit at the Malaysia International Halal Showcase (MIHAS) from April 3 to 6 in Kuala Lumpur, Malaysia.

Twenty-six food companies, cosmetic makers and tourism players will showcase the Philippines’ healthy, natural and organic halal-certified food products, as well as some of the country’s top tourism destinations, under a unified national pavilion.

The Philippine delegation is organized by the Department of Trade and Industry (DTI), through the Center for International Trade Expositions and Missions (CITEM) and Export Marketing Bureau (EMB), in partnership with the Philippine Trade and Investment Center (PTIC) in Kuala Lumpur, Department of Agriculture (DA), Mindanao Development Authority (MinDA) and DTI Regional Offices 9 and 12.

According to DTI-CITEM Executive Director Pauline Suaco-Juan, the Philippines’ participation in MIHAS is aimed at expanding the country’s market share in the global halal trade which has demonstrated an explosive demand in the food and beverage sectors with the growing Muslim population and halal-seeking health aficionados.

“We are here to show the world that the Philippines is more than ready to cater to the demands of the global halal market especially with our burgeoning halal industry here in the country,” said Suaco-Juan.

“We are confident that the premium food and beverage products from Philippine companies that we will showcase in Malaysia will be at par with global products since these are the halal food segments that have been in demand in IFEX Philippines and other DTI overseas trade fairs,” she added.

MIHAS is considered the world’s largest halal event. It offers networking and business opportunities for halal exhibitors and buyers. In 2017, it welcomed over 22,000 trade visitors from more than 70 countries and generated record sales beyond RM1 Billion for 600 exhibitors.

The four-day event is hosted by the Ministry of International Trade and Industry (MITI), organized by Malaysia External Trade Development Corporation (MATRADE) in association with Halal Industry Development Corporation (HDC) and Department of Islamic Development Malaysia (JAKIM).

Among the halal food that will be exhibited under the Philippines’ pavilion are product variations of coconut, banana, coffee, mango and tuna which are included the country’s ‘Premium 7’ food exports. Also included in the showcase are mangosteen, turmeric, cassava, pickled cucumber, polvoron and other marine products.

The 19 food companies joining under the pavilion are Fruits of Life, Inc.; Greenlife Coconut Product Phils., Inc.; Castillejos Agri-Farms, Inc.; Alter Trade Corp.; MFP Home of Quality Products; Mira’s Turmeric Products; B&C Healthy Snack Foods, Inc.; EJT Food Products; Magic Melt Foods, Inc.; Gee’s Agri Coco Products; General Nutrifoods Phils, Inc.; Cassava Growers and Processors Association (CAGAPA); Baker’s Field Enterprises; RK Trading and Services; Herbio Agrinature Processing Center; Permex Producer and Exporter Corp.; Ahya Coco Organic Food Manufacturing Corp.; Carm Foods Enterprise, Inc; and Aliments Makkhan Bistro and Café.

“More than half of the country’s delegation in MIHAS is comprised of food companies since it is the biggest and the fastest growing segment in the halal market,” Suaco-Juan noted.

As of 2018, the global halal market is valued at USD 2.6 trillion with the bulk or 62 percent of the halal market comprising of food and beverages followed by pharmaceuticals at 22 percent, cosmetics and personal care at 10 percent and nutraceutical at 6 percent.

Based on the 2018 MIHAS data, the top eight food segments in the event are halal ingredients; frozen foods; process technology; coffee; meat/poultry; dairy products; packaging materials,     packaging, packaging aids; and bakery products.

Meanwhile, seven cosmetic and tourism players are also looking to promote themselves in the Halal market with the participation of Psalmtre Ent., Inc.; C&H Cosmetics Industry; Starlder Laboratories, Inc.; Asian Halal Centre (ZamboEcoZone); Bloomers Travel and Tours and Universe Islamic Center; Wellness Care Int’l Corp.; and Central Affirmative Co., Inc.

 

Rising Global Halal Industry

According to David Smith of Global Futures and Foresights Study, the halal industry is projected to be a USD 10-trillion industry by 2030, making it one of the fastest growing consumer segments in the world.

Based on a 2015 Pew Research study, Muslims comprise 24.1 percent of the world’s population and is projected to grow more than twice as fast than the overall world population between 2015-2060.

In tandem, the Muslim population has grown in affluence giving them considerable buying power. The State of the Global Islamic Economy Report 2018/19 estimates that Muslims spent USD 2.1 trillion across the food, beverage and lifestyle sectors in 2017. They forecast Muslim spending to reach USD 3 trillion by 2023. Leading the halal ecology is the Food & Beverage cluster where Muslim spend reached USD 1.3 trillion. This is followed by Modest Fashion at USD 270 billion, Media & Recreation at USD 209 billion, Travel at USD 177 billion, Pharmaceuticals at USD 87 billion, and Cosmetics at USD 261 billion. Islamic Finance is also a strong force in the halal ecology.

Based on the State of the Global Economy Report produced by Thomson Reuters, the Islamic finance industry is expected to grow substantially by 2019.

“Through MIHAS, we will also invite buyers and food enthusiasts with strong interest in Philippine and other Asian products to source more of these in the upcoming edition of IFEX Philippines where we will present the next big thing in Asian food under the theme ‘NXTFOOD Asia’,” said Suaco-Juan.

This participation is co-organized by DTI-CITEM as part of the government’s unified effort to promote the Philippines as a source of quality food products in the global market.

CITEM is the organizer of IFEX Philippines, which is the Philippines’ biggest export‐oriented food show on May 24-26. IFEX Philippines 2019 will present “NXTFOOD ASIA” where it will showcase the next big thing in Asian food with the latest food innovations, trends and best practices in the Asian food industry.

Those who are interested to join IFEX Philippines can visit ifexphilippines.com

Local and int’l food traders invited to source in the PH amid booming agri-exports

  • DTI-CITEM eyes to further boost exports as it presents ‘NXTFOOD ASIA’ in its next edition of IFEX Philippines
IFEX Philippines Premium ExportsThe Philippines’ ‘Premium 7’ food exports include banana, cacao, coffee, coconut, mango, pineapple and tuna.

 

Food traders and enthusiasts around world are invited to source the finest Asian food and ingredients in the Philippines as the country’s food and agricultural product exports continuous to expand.

The Philippine Department of Trade and Industry, through the Center for International Trade Expositions and Missions (DTI-CITEM), said global buyers could discover the next big thing in Asian food in the International Food Exhibition (IFEX) Philippines at the World Trade Center Metro Manila (WTCMM) on May 24-26, 2019.

Now on its 13th edition, the three-day event will present ‘NXTFOOD ASIA’ featuring the innovations, trends and best practices in the food industry with the participation of Philippine and Asian food champions, manufacturers, culinary talents and other stakeholders.

“The Philippines is your gateway to Asian food products with its vibrant agri-export and food manufacturing industry, as well as its strong oriental influence and strategic proximity to other Asian countries,” said DTI-CITEM Executive Director Pauline Suaco-Juan.

“Food buyers and lovers can savor these Asian products and other tropical delights with the showcase of ‘NXTFOOD ASIA’ in IFEX Philippines, the country’s biggest and most respected business-to-business (B2B) event for Asian food and ingredients,” she added.

The three-day event will cover 12 different food sectors, namely (1) seafood and marine products; (2) alcoholic and non-alcoholic beverages; (3) coffee, herbal teas and cocoa; (4) fresh and processed seafood; (5) fruits and vegetables; (6) grains and cereals; (7) herbs and spices; (8) meat and poultry; (9) natural, healthy and organic products; (10) bakery and confectionery; (11) specialty, ethnic and gourmet products; and (12) allied industries.

According to Suaco-Juan, buyers and visitors are in for a much exciting and productive sourcing experience in IFEX Philippines this year. Attendees can discover, taste, feel, smell, see in full color the next big thing in Asian food and relish in their lineup of exhibits and activities.

“By presenting ‘NXTFOOD ASIA,’ we aim to showcase the agricultural bounty and culinary heritage of the Philippines and other Asian countries that are now delighting palates across the globe,” noted Suaco-Juan.

PH agri-exports boom

In 2017, the Philippines’ export earnings from agricultural products reached a total of Php 331.61 billion with fresh banana as the country’s leading agricultural export commodity according to the Philippine Statistics Authority (PSA). This number was higher by 32.25 percent from the 2016 record of Php 250.75 billion.

The country has recently reclaimed its position as the second-largest exporter of bananas in the world based on a preliminary market review report of the United Nations’ Food and Agriculture Organization (FAO).

FAO estimated that Philippine banana exports last year expanded by 77.34 percent to an all-time high of 2.95 million metric tons from a recorded volume of 1.663 MMT in 2017.

The output recovery of the Philippines, which accounts for about 90 percent of the total Asian banana exports, boosted the region’s shipments by 70 percent in 2018 to 3.2 MMT from 1.9 MMT in 2017, according to FAO.

Meanwhile, the same PSA report showed the volume of centrifugal sugar exports at 440,733 metric tons indicating a 142.48 percent increment in 2017. Its exports value went up to Php 10.26 billion by 118.14 percent and contributed 3.09 percent to the total value of agricultural exports.

The volume of fresh mango exports at 16,166 metric tons and value at Php 1.17 billion also went up by 12.36 percent and 84.56 percent, respectively, with a notable increase in market price.

“Increasing exportation both in volume and value were noted for onion, mongo, cocoa beans, sweet potato, cassava, papaya and calamansi,” said Suaco-Juan. “There’s also a huge market interest for the other agri-commodities like santol, kamias, jackfruit, dalandan, passion fruit and other rootcrops and exotic Philippine fruits.”

PSA report also revealed that the value of rice exports in 2017 at Php 44.61 million grew by 114.85 percent. Its corresponding volume went up to 322.0 metric tons or by 22.30 percent. Exportation of corn in 2017 at 595.5 metric tons valued at Php 84.11 million also increased by 71.66 percent and by 65.32 percent, respectively.

In the world export market, the Philippines has a bigger share in the export earnings generated from coconut products. In 2016, the contribution of the Philippines’ export value of desiccated coconut to the world export earnings increased to 31.07 percent.  Increasing shares were noted as well in pineapple at 24.99 percent and banana at 5.77 percent.

The “next big thing” in Asian food to be served at IFEX Philippines 2019

  • Presenting ‘NXTFOOD ASIA,’ this year’s edition will showcase the next big thing in Asian food featuring the latest food innovations, trends and best practices in the food industry.

pr-nxtfoodasia

Are you ready for the next big thing in Asian food?

Discover it in the upcoming 13th edition of the International Food Exhibition (IFEX) Philippines at the World Trade Center Metro Manila (WTCMM) on May 24-26, 2019.

Presenting ‘NXTFOOD ASIA,’ this year’s edition will showcase Asian food featuring the latest food innovations, trends and best practices in the food industry with the participation of Asian food manufacturers, experts, culinary masters, enthusiasts and other stakeholders in the food world.

IFEX Philippines is the country’s biggest and most respected business-to-business (B2B) event for Asian food and ingredients organized by the Philippines’ Department of Trade and Industry through the Center for International Trade Expositions and Missions (DTI-CITEM).

“See, taste and experience the next big thing in the future of food in the Philippines and other countries as we serve you the flavorful selections that emanate from our deeply rooted Asian culinary tradition and heritage,” said DTI-CITEM Executive Director Pauline Suaco-Juan.

“Be part of this gastronomic celebration to discover the finest food and ingredients, iconic culinary fusions, home-grown delicacies and latest food trends that Asia has to offer, as well as experience the world-renowned hospitality of the Filipino people,” she added.

 

Asian Food Bonanza

Culminating this year’s edition is the exhibit of ‘Asian Food Champions’ featuring international country pavilions such as China, Taiwan, Korea, Vietnam, Thailand, Malaysia and other Asian countries. It shall be complemented by the ‘Asian Flavors Avenue’ where a variety of Asian cuisine will be offered to event participants, buyers and visitors.

“With the show’s strong reputation and our aggressive marketing campaign, we hope to get the support of Asian embassies, tourism promotion organizations (TPOs), marketing agents and well-known Asian restaurants to sign up for the event,” said Suaco-Juan.

Welcoming buyers and visitors with an appetizing zing will be the corner for fermented Asian food with a palatable selection of iconic pickles, relishes, condiments and tangy selection. It will feature the sweet, sour, salty and fermented preserves from various Asian countries.

“The flexibility of Asian food will also be put to the test in an Asian noodle exhibit which will highlight the range of traditional to ready-to-eat noodle products in their various forms, shapes, colors and flavors,” added Suaco-Juan.

A new much-awaited exhibit is the ‘IFEX Degustacion: Islands on a Plate’ that will host a unique food tasting experience and retail section in a ‘fiesta’ setting featuring home-grown food brands and best-known delicacies originating from various regions in the Philippines with a unique culinary heritage. Along this setting is a beverage lane that will give buyers and visitors a preview of the latest in fruit- and vegetable-based alcoholic and non-alcoholic beverages, juices, wines and spirits where Filipino home-grown beverages and top local brands will be featured.

“We’re also very excited to debut ‘The Cold Room,’ an innovative exhibit designed to feature various Philippine seafood like tuna, prawns, octopus, seaweed and other high-value marine food products in an actual cold storage facility open to the guests,” Suaco-Juan said as she described how buyers and visitors will have the chance to taste and sample fresh sashimi, ceviche and shrimp cocktails.

 

Global PH food firms step up

Another exciting addition is the ‘Food Philippines’ hall which shall be the premier venue for top Philippine food brands with a strong presence in the global food market. It shall house the country’s exporters of Premium 7 products and the next rising stars in Philippine food, as well as consolidators representing Philippine food exporters.

“The country’s Premium 7 export products are banana, mango, pineapple, coconut, tuna, coffee and cacao. These commodities are tagged as the Premium 7 since these have been the Philippines’ leading food export for the longest time,” said Suaco-Juan.

Meanwhile, the next rising stars of Philippine food include calamansi (Philippine lime), pili nuts, ube (purple yam), and fruit and vegetable-based beverages.

According to Suaco-Juan, these exhibits are only teasers of what is to come in IFEX Philippines 2019. Buyers and exhibitors can expect this year to be more oriented towards oriental flavors as the show strengthens its position as a premier sourcing event for Asian food and ingredients.

In 2017, IFEX Philippines was one of the official business events during the country’s hosting of the 31st Association of Southeast Asian Nation (ASEAN) Summit. The show paved the way for more opportunities and innovations around the world with the showcase of the Philippines’ best and overseas participation of Asian countries like China, South Korea, Brunei, Cambodia, Indonesia, Malaysia, Myanmar, Singapore and Thailand.

Last year, the three-day event was relaunched as an annual trade show. It showcased Asian food products from nearly 600 food exhibitors and welcomed more than 7,000 visitors including over 1,800 trade buyers from 40 countries around the world.

Visit www.ifexphilippines.com/ to sign up for the event or to check out more details. Follow IFEX Philippines on Facebook, Twitter and Instagram to get more updates on the event.

PH tropical fruits, seafood headline in world’s biggest food fair

DTI-CITEM steps up ‘Premium 7’ export drive in Anuga 2017

premium-7Coconut, banana, pineapple and mango are among the country’s ‘Premium 7’ export food commodities that wil be featured in Anuga 2017 on October 7-11 at the Koelnmesse in Cologne, Germany.

The Philippines’ finest tropical fruits and marine products will take center stage in the much-awaited Anuga, the world’s largest food fair, to be held on October 7-11 at the Koelnmesse in Cologne, Germany.

Led by the Center for International Trade Expositions and Missions, the FoodPHILIPINES pavilion in Anuga will spotlight the country’s ‘Premium 7’ food export commodities, which includes coconut, pineapple, mango, banana, coffee, cacao and tuna—all in different varieties, cultivars, and packaging presentation.

“Buyers are welcomed to visit the FoodPHILIPPINES pavilion in Anuga and sample the Philippines’ finest export food and ingredients,” said CITEM Executive Director Clayton Tugonon. “Chosen for their market versatility, global demand and export performance, the ‘Premium 7’ food group strategically fulfills the ever-growing demand for distinct tropical products in the European market.”

Located in the Koelnmesse Hall 1 (D-042g to E-049g), the FoodPHILIPPINES pavilion will also offer free tasting of tropical fruit beverages, cakes and confectioneries, noodles, salmon, polvoron (powdered milk candy), sardines, bagoong (shrimp paste), and other condiments.

Based on a Eurostat data, countries in the European Union (EU) has imported €19.1 billion worth of fruit and vegetables in 2015. Fruit imports dominated the vegetables, accounting for 88.4 % of the total volume. Among the highly sought-after fruits were banana, mango, and pineapple.

High fruit import demand in EU is largely due to the widespread whole foods diet and growing health consciousness in the region. A 2014 data from the European Health Interview Survey (EHIS) shows that 51.4 percent or more than half the population in EU eats one to four portions of fruit and vegetables daily, while 14.1 % consumes more than five portions per day.

In the United Kingdom, one-third (33.1%) of the population consumed more than five daily portions, in Denmark it was 25.9%, and in the Netherlands 25%.

Fresh tuna is also a high-valued product in the European market. Netherlands-basedtuna Centre for the Promotion of Imports (CBI) said EU countries recorded a five percent annual increase in fresh tuna imports from 2011 to 2015.

In 2015, European countries imported a total of € 142 million of fresh tuna. Yellowfin tuna was imported the most (€ 59 million), followed by Albacore (€ 34 million).

 

19 PH firms exhibit in largest food fair

Among the 19 local companies that are part of the Philippines’ delegation, four firms that will debut in Anuga are Green Enviro Management Systems with their Philippine-patented mango flour products, gluten-free pasta, and pastries; Goldilocks Bakeshop Inc. with the homegrown polvoron (powdered milk candy), Republic Biscuit Corporation with their branded biscuits, candies, snacks, cakes, wafers, chocolates, nuts, ice cream, and Seabest Food and Beverage Corporation with their dried fruits, juices, and purees.

Meanwhile, making a comeback in the five-day event are Alliance Select Foods International Inc., Amley Food Corporation, B-G Fruits & Nuts Mfg. Corp., Brandexports Philippines Inc., Century Pacific Food, Inc., KLT Fruits, Inc., Mega Global Corporation, Phil. Grocers Food Exports Inc., Pixcel Transglobal Foods, Inc., Prime Fruits International Inc., Profood International Corporation, Q-Phil Products International, Sagrex Foods Inc., Seatrade Canning Corporation, and See’s International Food Mfg. Corp.

Held every two years, Anuga presents a combination of 10 specialized trade shows under one roof, showcasing the diverse product selection in the global food industry. This year, around 160,000 visitors are expected to join the five-day event to check out the latest and most innovative products from around 7,200 exhibitors across the globe.

CITEM primes PH exporters for EU market

“With Anuga as a promising platform, penetrating the European market is equally challenging as it is rewarding for our local companies with all the strict requirements and standard compliance that needs to be met,” Tugonon stressed. “That is why we are moving to upgrade the knowledge-based of our local companies on the current market trends and innovative product packaging that is geared for the European market.”

Last month, CITEM initiated a seminar on “EU Labeling Requirements based on Regulation No 1169/2011 of the European Parliament and of the Council,” in coordination with the Philippine Trade Training Center (PTTC).

The seminar was attended by the 18 participants from 8 companies (See’s International Food Manufacturing Corp., KLT Fruits Inc., Kitchen Witchery Food Ventures Inc., Mega Fishing Corporation, Goldilocks, B-G Fruits and Nuts Manufacturing Corp., Magic Melt Foods Inc., and Brand Exports Philippines Inc.) who will participate in ANUGA FOOD FAIR 2017 with the theme “Taste the Future.”

During the seminar, Engr. Menandro Ortego of PTTC discussed the detailed labeling requirements for the EU market and DTI-Bureau of International Trade Relations (BITR) Director Ann Claire Cabochan emphasized the benefits under the EU’s Generalised Scheme of Preferences (GSP+), and oriented the exhibitors on the website of the EU Export Help Desk for the tariff code of their respective products.